{"id":32338,"date":"2020-07-02T11:44:08","date_gmt":"2020-07-02T03:44:08","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=32338"},"modified":"2021-06-08T14:41:41","modified_gmt":"2021-06-08T06:41:41","slug":"%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2%ef%bc%9a%e4%b8%87%e7%89%a9%e7%9a%86%e5%8f%afa-b-test","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/32338.html","title":{"rendered":"\u589e\u957f\u9ed1\u5ba2\uff1a\u4e07\u7269\u7686\u53efA\/B test"},"content":{"rendered":"\n<p>\u300a<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2\" title=\"\u589e\u957f\u9ed1\u5ba2\" target=\"_blank\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u300b\u8fd9\u672c\u4e09\u767e\u591a\u9875\u7684\u4e66\uff0c\u6211\u7adf\u82b1\u4e86\u4e24\u4e2a\u6708\u624d\u8bfb\u5b8c\uff0c\u6548\u7387\u76f8\u5f53\u4f4e\u4e0b\u4e86\u3002\u56e0\u5de5\u4f5c\u672c\u8eab\u5c31\u662f\u4e00\u4ef6\u6d88\u8017\u7cbe\u529b\u548c\u60c5\u7eea\u7684\u4e8b\uff0c\u6240\u4ee5\u5728\u751f\u6d3b\u4e2d\u5c31\u4f1a\u5bf9\u81ea\u5df1\u683c\u5916\u5bbd\u5bb9\uff0c\u66f4\u522b\u63d0\u8bfb\u4e0e\u884c\u4e1a\u76f8\u5173\u7684\u4e66\u7c4d\u3002<\/p>\n\n\n\n<p>\u8fd9\u672c\u4e66\u65e9\u5728\u6211\u5b9e\u4e60\u65f6\u5c31\u542c\u8fc7\u5e76\u5217\u5165\u4e66\u5355List\uff0c\u6bd5\u7adf\u201cHacking Growth\u201d\u8fd9\u51e0\u5e74\u76f8\u5f53\u4e1a\u754c\u7f51\u7ea2\u4e86\u3002\u4eca\u5929\u8bfb\u5b8c\u6574\u672c\u4e66\uff0c\u6211\u8c46\u74e3\u7ed9\u4e86\u4e00\u4e2a\u620f\u8c11\u7684\u8bc4\u8bba\uff0c\u4e5f\u5c31\u662f\u6587\u7ae0\u6807\u9898\u201c\u4e07\u7269\u7686\u53efA\/B test\u201d\u3002<\/p>\n\n\n\n<p>\u5ba2\u89c2\u8bc4\u4ef7\u7684\u8bdd\uff0c\u8fd9\u662f\u4e00\u672c\u79d1\u666e\u6027\u8d28\u7684\u589e\u957f\u8bfb\u7269\uff0c\u4e66\u4e2d\u8f85\u4e4b\u8bba\u8bc1\u7684\u5927\u91cf\u6848\u4f8b\u5e74\u4ee3\u65e9\u4e86\u4e00\u4e9b\uff0c\u4f46\u5f88\u591a\u7406\u8bba\u5927\u6846\u67b6\uff0c\u4e1a\u754c\u81f3\u4eca\u4ecd\u5728\u4f7f\u7528\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1080\" height=\"1558\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2020\/07\/image-1.jpg\" alt=\"\" class=\"wp-image-32339\"\/><\/figure><\/div>\n\n\n\n<p><strong>\u672c\u4e66\u7b80\u4ecb\uff1a<\/strong><\/p>\n\n\n\n<p><span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u7684\u8bba\u8ff0\u6846\u67b6\u5c31\u662f\u4e92\u8054\u7f51\u7684AARRR\u7528\u6237\u589e\u957f\u6a21\u578b\uff0c\u5373Acquisition\u3001Activation\u3001Retention\u3001Referral\u3001Revenue\u3002AARRR\u6a21\u578b\u5176\u5b9e\u662f\u4e00\u4e2a\u6f0f\u6597\uff0c\u5373\u4ece\u7528\u6237\u83b7\u53d6\u5230\u6fc0\u6d3b\u5230\u7559\u5b58\u5230\u81ea\u4f20\u64ad\u548c\u6536\u5165\u662f\u4e00\u4e2a\u81ea\u4e0a\u800c\u4e0b\u7684\u6f0f\u6597\u3002&nbsp;<\/p>\n\n\n\n<p>\u4f55\u4e3a\u589e\u957f\u9ed1\u5ba2\u6cd5\uff1f\u589e\u957f\u9ed1\u5ba2\u6cd5\u5c31\u662f\u5bf9\u7528\u6237\u4f53\u9a8c\u6f0f\u6597\uff08AARRR\uff09\u7684\u5168\u8fc7\u7a0b\u5f00\u5c55\u8bd5\u9a8c\uff0c\u4e14\u589e\u957f\u9ed1\u5ba2\u6cd5\u7684\u4e00\u4e2a\u5173\u952e\u7279\u5f81\u5c31\u662f\u4ee5\u5c3d\u53ef\u80fd\u5feb\u7684\u8282\u594f\u8fdb\u884c\u8bd5\u9a8c\u3002&nbsp;<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\u6cd5\u4e3a\u4ec0\u4e48\u4f1a\u6210\u4e3a\u201c\u4e1a\u754c\u7f51\u7ea2\u201d\uff1f\u56e0\u4e3a\u589e\u957f\u9ed1\u5ba2\u6cd5\u6253\u7834\u4e86\u8425\u9500\u548c\u5de5\u7a0b\u4e4b\u95f4\u7684\u4f20\u7edf\u58c1\u5792\uff0c\u589e\u957fFT\u4eba\u5458\u8de8\u7ec4\u7ec7\u6784\u6210\u591a\u5143\uff0c\u8fc5\u901f\u4ea7\u751f\u65b0\u601d\u8def\u5e76\u8fdb\u884c\u6d4b\u8bd5\uff0c\u6839\u636e\u4e25\u683c\u7684\u6307\u6807\u5bf9\u8bd5\u9a8c\u7ed3\u679c\u8fdb\u884c\u8bc4\u4f30\u5e76\u91c7\u53d6\u76f8\u5e94\u884c\u52a8\uff0c\u5bfb\u627e\u5d4c\u5165\u4ea7\u54c1\u672c\u8eab\u7684\u65b0\u7684\u8425\u9500\u65b9\u6cd5\u3002<\/p>\n\n\n\n<p><strong>\u672c\u4e66\u7ed3\u6784\uff1a<\/strong>&nbsp;<\/p>\n\n\n\n<p>1\u3001\u642d\u5efa\u589e\u957f\u56e2\u961f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4eba\u5458\u6784\u6210\u591a\u5143\uff1a\u6709\u8d1f\u8d23\u4eba\u3001\u4ea7\u54c1\u7ecf\u7406\u3001\u8f6f\u4ef6\u5de5\u7a0b\u5e08\u3001\u8425\u9500\u4e13\u5458\u3001\u6570\u636e\u5206\u6790\u5e08\u3001\u4ea7\u54c1\u8bbe\u8ba1\u5e08<\/li><li>\u5de5\u4f5c\u6d41\u7a0b\uff1a\u5206\u6790\u2014\u2014\u6784\u60f3\u2014\u2014\u6392\u5b9a\u4f18\u5148\u7ea7\u2014\u2014\u6d4b\u8bd5<\/li><li>\u589e\u957f\u4f1a\u8bae\u6bcf\u5468\u4e00\u6b21<\/li><\/ul>\n\n\n\n<p>2\u3001\u597d\u4ea7\u54c1\u662f\u589e\u957f\u7684\u6839\u672c<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u627e\u5230\u4ea7\u54c1\u7684aha moment\u2014\u2014\u7528\u6237\u53d1\u73b0\u4ea7\u54c1\u6838\u5fc3\u4ef7\u503c\u7684\u65f6\u523b<\/li><li>\u4ea7\u54c1\u4e0d\u53ef\u6216\u7f3a\u6027\u8c03\u67e5\u2014\u2014\u95ee\u7528\u6237\u5982\u679c\u660e\u5929\u4e0d\u80fd\u4f7f\u7528\u4ea7\u54c1\u4e86\u4f1a\u6709\u591a\u5931\u671b<\/li><li>\u8ddf\u8e2a\u6d3b\u8dc3\u7528\u6237\u7684\u884c\u4e3a\u2014\u2014\u53d1\u73b0\u6838\u5fc3\u4ef7\u503c<\/li><\/ul>\n\n\n\n<p>3\u3001\u786e\u5b9a\u589e\u957f\u6760\u6746<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u589e\u957f\u6218\u7565\u4e0e\u589e\u957f\u91cd\u70b9\u2014\u2014\u786e\u7acb\u589e\u957f\u6307\u6807\u2014\u2014\u5efa\u7acb\u57fa\u672c\u589e\u957f\u7b49\u5f0f\u2014\u2014\u9009\u5b9a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/OMTM\" target=\"_blank\" title=\"\u5317\u6781\u661f\u6307\u6807\">\u5317\u6781\u661f\u6307\u6807<\/a><\/span><\/li><\/ul>\n\n\n\n<p>4\u3001\u5feb\u8282\u594f\u8bd5\u9a8c<\/p>\n\n\n\n<p>\u7f13\u6162\u8d77\u6b65\uff0c\u9010\u6e10\u63d0\u901f\u3002\u521d\u521b\u516c\u53f8\u521a\u5f00\u59cb\u53ef\u4ee5\u6bcf\u5468\u4e00\u5230\u4e24\u6b21\u8bd5\u9a8c\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5206\u6790\uff1a\u6700\u4f73\u5ba2\u6237\u7684\u884c\u4e3a\uff1b\u6700\u4f73\u5ba2\u6237\u7684\u7279\u5f81\uff1b\u7528\u6237\u5f03\u7528APP\u7684\u539f\u56e0<\/li><li>\u63d0\u51fa\u60f3\u6cd5\uff1a\u521b\u5efa\u50a8\u5907\u5e93\uff1a\u9700\u8981\u540d\u79f0\u3001\u5047\u8bbe\u3001\u5f85\u6d4b\u6307\u6807<\/li><li>\u6392\u5b9a\u4f18\u5148\u7ea7\uff1aICE\u8bc4\u5206\u4f53\u7cfb\uff1aimpact\u3001confidence\u3001ease<\/li><li>\u6d4b\u8bd5\uff1a\u91c7\u752899%\u7f6e\u4fe1\u6c34\u5e73\u3001\u4ee5\u5bf9\u7167\u7ec4\u4e3a\u4f9d\u636e<\/li><\/ul>\n\n\n\n<p>5\u3001\u83b7\u5ba2\uff1a\u4f18\u5316\u6210\u672c\u3001\u6269\u5927\u89c4\u6a21<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u8bbe\u8ba1\u6253\u52a8\u4eba\u5fc3\u7684\u5e7f\u544a\u8bed\uff1b\u4ece\u5c0f\u5904\u7740\u624b\uff1b\u5bfb\u627e\u6700\u4f18\u6e20\u9053\u2014\u2014\u7f29\u5c0f\u6e20\u9053\u8303\u56f4<\/li><li>\u8bbe\u8ba1\u75c5\u6bd2\u5faa\u73af\uff1a\u75c5\u6bd2\u7cfb\u6570\uff1a\u5ba2\u6237\u53d1\u51fa\u7684\u9080\u8bf7\u6570*\u53d7\u9080\u8005\u4e2d\u63a5\u53d7\u9080\u8bf7\u7684\u4eba\u6570\u6bd4\u4f8b<\/li><li>\u6316\u6398\u4ea7\u54c1\u7684\u7f51\u7edc\u6548\u5e94\uff1a\u521b\u9020\u4e0e\u4ea7\u54c1\u6838\u5fc3\u4ef7\u503c\u5951\u5408\u7684\u6fc0\u52b1\u673a\u5236\uff1b\u8ba9\u5206\u4eab\u9080\u8bf7\u6210\u4e3a\u7528\u6237\u4f53\u9a8c\u7684\u6709\u673a\u7ec4\u6210\u90e8\u5206\uff1b\u786e\u4fdd\u53d7\u9080\u8005\u83b7\u5f97\u6ee1\u610f\u7684\u4f53\u9a8c<\/li><\/ul>\n\n\n\n<p>6\u3001\u6fc0\u6d3b\uff1a\u8ba9\u6f5c\u5728\u7528\u6237\u771f\u6b63\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7ed8\u5236\u901a\u5f80\u201c\u554a\u54c8\u65f6\u523b\u201d\u7684\u8def\u7ebf\u56fe\uff1a\u7b80\u5355\uff0c\u7136\u540e\u627e\u5230\u6bcf\u4e2a\u6b65\u9aa4\u7684\u8f6c\u5316\u7387<\/li><li>\u521b\u5efa\u8f6c\u5316\u548c\u6d41\u5931\u6f0f\u6597\u62a5\u544a<\/li><li>\u7528\u6237\u8c03\u67e5\uff1a\u8be2\u95ee\u7528\u6237\u4e3a\u4ec0\u4e48\u4e0d\u8fdb\u5165\u4e0b\u4e00\u6b65<\/li><li>\u6d88\u9664\u7528\u6237\u4f53\u9a8c\u4e2d\u7684\u6469\u64e6\uff1a\u6b32\u671b-\u6469\u64e6=\u8f6c\u5316<\/li><li>\u4f18\u5316\u65b0\u7528\u6237\u4f53\u9a8c\uff1a\u7740\u9646\u9875\uff1a\u4f20\u8fbe\u76f8\u5173\u6027\uff0c\u5c55\u793a\u4ea7\u54c1\u4ef7\u503c\u548c\u63d0\u4f9b\u660e\u786e\u7684\u884c\u4e3a\u53ec\u5524<\/li><li>\u7ffb\u8f6c\u6f0f\u6597\uff1a\u8ba9\u7528\u6237\u5148\u4f53\u9a8c\u554a\u54c8\u65f6\u523b<\/li><li>\u79ef\u6781\u7684\u6469\u64e6\uff1a\u8ba9\u7528\u6237\u627f\u8bfa\uff1b\u521b\u9020\u5b66\u4e60\u6d41\uff1b\u95ee\u5377\u8c03\u67e5\uff1b\u6e38\u620f\u5316<\/li><li>\u89e6\u53d1\u7269\uff1a\u91cd\u65b0\u6fc0\u6d3b\uff1b\u65b0\u529f\u80fd\u901a\u77e5\uff1b\u9876\u7ea7\u7528\u6237\u5956\u52b1\uff1b\u884c\u4e3a\u6216\u72b6\u6001\u6539\u53d8<\/li><\/ul>\n\n\n\n<p>7\u3001\u7559\u5b58\uff1a\u5524\u9192\u5e76\u7559\u4f4f\u7528\u6237<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u786e\u5b9a\u5e76\u8ddf\u8e2a\u7fa4\u7ec4\uff1a\u53ef\u4ee5\u6309\u7167\u6ce8\u518c\u6708\u4efd\u6765\u5212\u5206<\/li><li>\u8ba9\u7528\u6237\u517b\u6210\u4f7f\u7528\u4e60\u60ef\uff1b\u63d0\u4f9b\u5b9e\u9645\u7684\u3001\u4f53\u9a8c\u5f0f\u7684\u56de\u62a5<\/li><\/ul>\n\n\n\n<p>8\u3001\u53d8\u73b0\uff1a\u63d0\u9ad8\u6bcf\u4f4d\u7528\u6237\u5e26\u6765\u7684\u6536\u76ca<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7ed8\u5236\u53d8\u73b0\u6f0f\u6597<\/li><li>\u76f8\u4f3c\u5ea6\uff1a\u4e24\u4e2a\u5546\u54c1\u7684\u76f8\u4f3c\u5ea6\u7b49\u4e8e\u4ea4\u96c6\u9664\u4ee5\u5e76\u96c6<\/li><\/ul>\n\n\n\n<p>9\u3001\u826f\u6027\u5faa\u73af\uff1a\u7ef4\u6301\u5e76\u52a0\u901f\u589e\u957f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u907f\u514d\u589e\u957f\u505c\u6ede\uff1b\u5f3a\u8feb\u81ea\u5df1\u53bb\u5bfb\u627e\u65b0\u7684\u6e20\u9053\u548c\u7b56\u7565<\/li><\/ul>\n\n\n\n<p><strong>\u4e66\u4e2d\u542f\u53d1\uff1a<\/strong><\/p>\n\n\n\n<p>1\u3001\u5173\u4e8e\u5730\u63a8\uff1aEtsy\u7684\u65e9\u671f\u589e\u957f\u4e3b\u8981\u662f\u9760\u201c\u5730\u63a8\u201d\u62c9\u52a8\u7684\u3002\u6b63\u5982\u5176\u54c1\u724c\u4e0e\u793e\u533a\u589e\u957f\u9ed1\u5ba2\u4e39\u5c3c\u5c14\u00b7\u9a6c\u7ef4\u5c14\u6240\u8bf4\uff0cEtsy\u201c\u505a\u4e86\u5f88\u6709\u610f\u4e49\u4f46\u662f\u5e38\u5e38\u88ab\u4eba\u5ffd\u7565\u7684\u4e00\u4ef6\u4e8b\u2014\u2014\u4ece\u4e92\u8054\u7f51\u4e0a\u8d70\u4e0b\u6765\u201d\u3002<\/p>\n\n\n\n<p>2\u3001\u6570\u636e\u4ed3\u5e93\u7684\u610f\u4e49\uff08data warehouse\uff09\uff1a\u50a8\u5b58\u6240\u6709\u5ba2\u6237\u4fe1\u606f\u7684\u72ec\u7279\u5e94\u7528\uff0c\u53ef\u4ee5\u8ba9\u4f60\u771f\u6b63\u6df1\u5165\u6316\u6398\u5e76\u53d1\u73b0\u53ef\u80fd\u5bf9\u4ea7\u54c1\u7684\u4f7f\u7528\u65b9\u5f0f\u4e0d\u540c\u4e8e\u5176\u4ed6\u4eba\u7684\u7528\u6237\u7fa4\u3002\u91cf\u7684\u79ef\u7d2f\u4e0e\u6c47\u96c6\uff0c\u5bf9\u5206\u6790\u7684\u79d1\u5b66\u6027\u610f\u4e49\u91cd\u5927\u3002<\/p>\n\n\n\n<p>3\u3001\u5173\u4e8e\u6570\u636e\u62a5\u544a\uff1a\u6b63\u5982\u8c37\u6b4c\u5206\u6790\u4e13\u5bb6\u963f\u7ef4\u7eb3\u4ec0\u00b7\u8003\u5e0c\u514b\u6240\u8bf4\uff0c\u592a\u591a\u7684\u62a5\u544a\u90fd\u50cf\u662f\u5728\u201c\u5455\u5410\u6570\u636e\u201d\u3002\u6742\u4e71\u65e0\u7ae0\u5730\u5c55\u793a\u6570\u636e\u53ea\u4f1a\u8ba9\u4eba\u56f0\u60d1\uff0c\u6211\u4eec\u5e94\u8be5\u505a\u7684\u662f\u6e05\u6670\u660e\u786e\u5730\u5448\u73b0\u6700\u4e3a\u91cd\u8981\u7684\u6307\u6807\u6570\u636e\u3002\u589e\u957f\u516c\u5f0f\u7684\u7b80\u6d01\u660e\u4e86\u6b63\u662f\u5173\u952e\u6240\u5728\u3002\u6700\u91cd\u8981\u7684\u589e\u957f\u6307\u6807\u5c31\u662f\u589e\u957f\u9ed1\u5ba2\u4eec\u5e38\u8bf4\u7684\u201c\u5317\u6781\u661f\u6307\u6807\u201d\uff08the NorthStar metric\uff09\u3002<\/p>\n\n\n\n<p>4\u3001\u6ce8\u610f\u529b\uff1a\u4eba\u7c7b\u7684\u5e73\u5747\u4e13\u6ce8\u65f6\u95f4\uff08\u5c06\u6ce8\u610f\u529b\u4fdd\u6301\u5728\u4e00\u6761\u65b0\u7684\u7f51\u7edc\u4fe1\u606f\u4e0a\u7684\u65f6\u95f4\uff09\u73b0\u5728\u662f8\u79d2\uff0c\u800c\u57282000\u5e74\u662f12\u79d2\u3002\u8fd9\u4e5f\u8ba9\u6211\u4eec\u83b7\u5f97\u4e86\u4e00\u9879\u201c\u6b8a\u8363\u201d\uff1a\u6211\u4eec\u7684\u6ce8\u610f\u529b\u6301\u7eed\u65f6\u95f4\u6bd4\u91d1\u9c7c\u8fd8\u8981\u77ed\u3002<\/p>\n\n\n\n<p>5\u3001\u6e38\u620f\u5316\uff1a\u6e38\u620f\u5316\uff08gamification\uff09\u662f\u4e00\u79cd\u5956\u52b1\u673a\u5236\uff0c\u5982\u679c\u6e38\u620f\u5316\u80fd\u591f\u5e26\u6765\u6311\u6218\u548c\u4e50\u8da3\u5e76\u63d0\u4f9b\u6709\u610f\u4e49\u7684\u5956\u52b1\uff0c\u90a3\u4e48\u5b83\u53ef\u80fd\u6210\u4e3a\u4e00\u4e2a\u5f3a\u5927\u7684\u6fc0\u6d3b\u624b\u6bb5\u3002\u4f46\u5b83\u4e5f\u53ef\u80fd\u8d77\u53cd\u4f5c\u7528\u3002\u5982\u679c\u5956\u52b1\u6ca1\u6709\u4efb\u4f55\u4ef7\u503c\uff0c\u6216\u8005\u5956\u52b1\u4e0e\u7528\u6237\u4f53\u9a8c\u7684\u6838\u5fc3\u4ef7\u503c\u6beb\u4e0d\u76f8\u5173\uff08\u4e5f\u5c31\u662f\u6ca1\u6709\u5b9e\u73b0\u201c\u4ea7\u54c1\u2014\u5956\u52b1\u5339\u914d\u201d\uff09\uff0c\u5c31\u4f1a\u8ba9\u4eba\u89c9\u5f97\u8fd9\u662f\u5728\u6349\u5f04\u7528\u6237\u6216\u662f\u8ba9\u4eba\u89c9\u5f97\u83ab\u540d\u5176\u5999\u3002\u6e38\u620f\u5316\u4e13\u5bb6\u76d6\u5e03\u00b7\u5179\u5f7b\u66fc\u53d1\u73b0\u6e38\u620f\u5316\u505a\u6cd5\u4e2d\u6700\u6709\u6548\u7684\u5956\u52b1\u5305\u62ec\u5730\u4f4d\uff08status\uff09\u3001\u6743\u9650\uff08access\uff09\u3001\u6743\u529b\uff08power\uff09\u548c\u5b9e\u7269\uff08stuff\uff09\uff08\u6307\u91d1\u94b1\u5956\u52b1\u6216\u8005\u793c\u54c1\uff09\u3002<\/p>\n\n\n\n<p>6\u3001\u5173\u4e8e\u7559\u5b58\uff1a\u7559\u5b58\u521d\u671f\u975e\u5e38\u5173\u952e\uff0c\u56e0\u4e3a\u8fd9\u4e2a\u9636\u6bb5\u5c06\u51b3\u5b9a\u7528\u6237\u662f\u7ee7\u7eed\u4f7f\u7528\u6216\u8005\u8d2d\u4e70\u4ea7\u54c1\u6216\u670d\u52a1\u8fd8\u662f\u4f7f\u7528\u4e00\u4e24\u6b21\u4e4b\u540e\u5c31\u201c\u6c89\u7761\u201d\u3002\u56e0\u6b64\uff0c\u521d\u671f\u7559\u5b58\u7387\u53ef\u4ee5\u4f5c\u4e3a\u8861\u91cf\u4ea7\u54c1\u9ecf\u6027\u7684\u4e00\u4e2a\u6307\u6807\u3002\u7559\u5b58\u521d\u671f\u6709\u4e00\u4e2a\u4f18\u52bf\u3002\u7814\u7a76\u8868\u660e\uff0c\u8fd9\u4e00\u9636\u6bb5\u7528\u6237\u4ece\u4ea7\u54c1\u4e2d\u83b7\u5f97\u7684\u4ef7\u503c\u8d8a\u5927\uff0c\u4ed6\u4eec\u957f\u671f\u4f7f\u7528\u4ea7\u54c1\u7684\u53ef\u80fd\u6027\u5c31\u8d8a\u5927\u3002\u7559\u5b58\u521d\u671f\u672c\u8d28\u4e0a\u662f\u6fc0\u6d3b\u9636\u6bb5\u7684\u5ef6\u4f38\u3002\u4e00\u65e6\u8de8\u8fc7\u7559\u5b58\u521d\u671f\uff0c\u7528\u6237\u5c31\u8fdb\u5165\u7559\u5b58\u4e2d\u671f\u9636\u6bb5\u3002\u8fd9\u65f6\u4ea7\u54c1\u5e26\u6765\u7684\u65b0\u9c9c\u611f\u5f00\u59cb\u9000\u53bb\uff0c\u8981\u7559\u4f4f\u4e2d\u671f\u7528\u6237\uff0c\u589e\u957f\u56e2\u961f\u7684\u6838\u5fc3\u4efb\u52a1\u662f\u8ba9\u4f7f\u7528\u4ea7\u54c1\u6210\u4e3a\u4e00\u79cd\u4e60\u60ef\uff0c\u8ba9\u7528\u6237\u9010\u6e10\u4ece\u4ea7\u54c1\u6216\u670d\u52a1\u4e2d\u83b7\u5f97\u6ee1\u8db3\u611f\u3002&nbsp;\u957f\u671f\u7559\u5b58\u7684\u7b56\u7565\u6700\u5173\u952e\u7684\u5730\u65b9\u5728\u4e8e\u8ba9\u7528\u6237\u4e0d\u65ad\u91cd\u65b0\u8ba4\u8bc6\u5230\u4ea7\u54c1\u7684\u4e0d\u53ef\u6216\u7f3a\u6027\u3002<\/p>\n\n\n\n<p>7\u3001\u529f\u80fd\u81a8\u80c0\u8bb8\u591a\u516c\u53f8\u90fd\u6025\u4e8e\u5728\u77ed\u671f\u5185\u63a8\u51fa\u5927\u91cf\u65b0\u529f\u80fd\uff0c\u7528\u4ea7\u54c1\u56e2\u961f\u7684\u8bdd\u6765\u8bf4\uff0c\u8fd9\u53eb\u529f\u80fd\u81a8\u80c0\uff08feature bloat\uff09\u3002\u201c\u516c\u53f8\u5e94\u8be5\u8003\u8651\u62e5\u6709\u66f4\u591a\u529f\u80fd\u6709\u9650\u4f46\u66f4\u52a0\u4e13\u4e1a\u5316\u7684\u4ea7\u54c1\uff0c\u800c\u4e0d\u662f\u5c06\u6240\u6709\u53ef\u80fd\u7684\u529f\u80fd\u90fd\u96c6\u4e2d\u5728\u4e00\u4e2a\u4ea7\u54c1\u4e0a\u201d\u3002<\/p>\n\n\n\n<p class=\"has-text-align-right\">\u6587\u6e90\uff1a\u4e0d\u77e5\u540d\u7684\u963fQ<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-red-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" title=\"\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1aKOC\u79cd\u8349\uff0c\u660e\u661fKOL\uff0c\u63a2\u5e97\u89c6\u9891\uff0c\u7ea2\u4eba\u63a8\u8350\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f<\/a><\/span>\/<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/idouying\" title=\"\u6296\u97f3\u63a8\u5e7f\uff1a\u6296\u97f3\u5173\u952e\u8bcd\u6392\u540d\uff0c\u6296\u97f3\u79cd\u8349\uff0c\u6296\u97f3\u6570\u636e\u76d1\u6d4b\">\u6296\u97f3\u63a8\u5e7f<\/a><\/span>\/\u767e\u5ea6\u7cfb\u63a8\u5e7f\/\u77e5\u4e4e\/\u5fae\u535a\u7b49\u5e73\u53f0\u63a8\u5e7f\uff1a\u5173\u952e\u8bcd\u6392\u540d\uff0c\u7b14\u8bb0\u79cd\u8349\uff0c\u6570\u636e\u4f18\u5316\u7b49\uff1b<\/p>\n\n\n\n<p class=\"has-text-color has-luminous-vivid-orange-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)&nbsp;<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" target=\"_blank\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1a\u7b14\u8bb0\u6392\u540d\uff0cKOC\u79cd\u8349\uff0c\u8fbe\u4eba\u7b14\u8bb0\uff0c\u6570\u636e\u4f18\u5316<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/quan\/31408.html\" target=\"_blank\">\u641c\u7d22\u5f15\u64ce\u63a8\u5e7f\uff1a\u767e\u5ea6\/360\/\u641c\u72d7\u5173\u952e\u8bcd\u5feb\u901f\u6392\u540d\uff0c\u7f51\u7ad9SEO\u4f18\u5316<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/idouying\" target=\"_blank\">\u6296\u97f3\u63a8\u5e7f\uff1a\u6296\u97f3\u5173\u952e\u8bcd\u6392\u540d\uff0c\u6296\u97f3\u79cd\u8349\uff0c\u6296\u97f3\u6570\u636e\u76d1\u6d4b<\/a>\u300b<\/li><\/ul>\n\n\n\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a\u589e\u957f\u9ed1\u5ba2\uff08GrowthHK.cn\uff09<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth Hacker\uff09\u662f\u4f9d\u9760\u6280\u672f\u548c\u6570\u636e\u6765\u8fbe\u6210\u5404\u79cd\u8425\u9500\u76ee\u6807\u7684\u65b0\u578b\u56e2\u961f\u89d2\u8272\u3002\u4ece\u5355\u7ebf\u601d\u7ef4\u8005\u65f6\u5e38\u5ffd\u7565\u7684\u89d2\u5ea6\u548c\u9ad8\u5ea6\uff0c\u68b3\u7406\u6574\u5408\u4ea7\u54c1\u53d1\u5c55\u7684\u56e0\u7d20\uff0c\u5b9e\u73b0\u4f4e\u6210\u672c\u751a\u81f3\u96f6\u6210\u672c\u5e26\u6765\u7684\u6709\u6548\u589e\u957f\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u300a\u589e\u957f\u9ed1\u5ba2\u300b\u8fd9\u672c\u4e09\u767e\u591a\u9875\u7684\u4e66\uff0c\u6211\u7adf\u82b1\u4e86\u4e24\u4e2a\u6708\u624d\u8bfb\u5b8c\uff0c\u6548\u7387\u76f8\u5f53\u4f4e\u4e0b\u4e86\u3002\u56e0\u5de5\u4f5c\u672c\u8eab\u5c31\u662f\u4e00\u4ef6\u6d88\u8017\u7cbe\u529b\u548c\u60c5\u7eea\u7684\u4e8b\uff0c\u6240\u4ee5\u5728\u751f\u6d3b\u4e2d\u5c31\u4f1a\u5bf9\u81ea\u5df1\u683c\u5916\u5bbd\u5bb9\uff0c\u66f4\u522b\u63d0\u8bfb\u4e0e\u884c\u4e1a\u76f8\u5173\u7684\u4e66\u7c4d\u3002 \u8fd9\u672c\u4e66\u65e9\u5728\u6211\u5b9e\u2026<\/p>\n","protected":false},"author":2,"featured_media":32339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[3224,1868,40],"special":[],"class_list":["post-32338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cgo","tag-a-btest","tag-abtest","tag-40","entry"],"views":169875,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/32338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=32338"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/32338\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/32339"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=32338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=32338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=32338"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=32338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}