{"id":65185,"date":"2022-04-19T09:31:46","date_gmt":"2022-04-19T01:31:46","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=65185"},"modified":"2022-04-19T09:32:47","modified_gmt":"2022-04-19T01:32:47","slug":"%e9%98%bf%e9%87%8c%e5%a6%88%e5%a6%88-%e5%91%a8%e5%9b%bd%e7%9d%bf%ef%bc%9a%e7%94%b5%e5%95%86%e9%a2%84%e4%bc%b0%e6%a8%a1%e5%9e%8b%e7%9a%84%e5%8f%91%e5%b1%95%e4%b8%8e%e6%8c%91%e6%88%98%ef%bd%9cdatafuntal","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/product\/65185.html","title":{"rendered":"\u963f\u91cc\u5988\u5988\u00a0\u5468\u56fd\u777f\uff1a\u7535\u5546\u9884\u4f30\u6a21\u578b\u7684\u53d1\u5c55\u4e0e\u6311\u6218\uff5cDataFunTalk"},"content":{"rendered":"\n
\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a<\/strong><\/p>\n\n\n\n\u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027<\/li>\u963f\u91cc\u5988\u5988<\/a><\/span>\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/li>Where to Go<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n01 <\/strong><\/p>\n\n\n\n\u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027<\/strong><\/p>\n\n\n\n\u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u963f\u91cc\u7684\u5c55\u793a\u5e7f\u544a\u6309\u5c55\u793a\u5143\u7d20\u4e3b\u8981\u5206\u4e3a Banner \u5e7f\u544a\u548c\u5355\u54c1\u5e7f\u544a\u4e24\u79cd\uff0c\u6240\u6709\u5e7f\u544a\u5185\u5bb9\u7531 id \u3001\u56fe\u3001\u6587\u4e09\u90e8\u5206\u7ec4\u6210\u3002\u56e0\u4e3a\u5c55\u793a\u5e7f\u544a\u9762\u5411\u7684\u662f\u7528\u6237\u7684\u975e\u641c\u7d22\u884c\u4e3a\uff0c\u7528\u6237\u4e0d\u4f1a\u5411\u5e73\u53f0\u8f93\u5165\u4e00\u4e2a\u660e\u786e\u7684\u610f\u56fe\uff0c\u9700\u8981\u6211\u4eec\u63a8\u6d4b\u7528\u6237\u7684\u610f\u5411\u3002\u5e7f\u544a\u7684\u4e2a\u6027\u5316\u9884\u4f30\u95ee\u9898\u4e3b\u8981\u662f\uff0c\u6839\u636e\u7528\u6237\u7684\u5386\u53f2\u6570\u636e\uff0c\u6765\u9884\u4f30\u5176\u5bf9\u4e8e\u67d0\u4e2a\u5e7f\u544a\u5546\u54c1\u70b9\u51fb\u3001\u6536\u85cf\u3001\u8d2d\u4e70\u7684\u53ef\u80fd\u6027\u3002\u4e0e facebook \u7b49\u793e\u4ea4\u5a92\u4f53\u7f51\u7ad9\u901a\u8fc7\u4e0a\u4f20\u7167\u7247\u3001\u70b9\u8d5e\u7b49\u884c\u4e3a\u6765\u63a8\u8350\u591a\u79cd\u5143\u7d20\u5e7f\u544a\u76f8\u6bd4\uff0c\u7535\u5546\u573a\u666f\u4e2d\u6709\u4e00\u4e2a\u663e\u8457\u7279\u70b9\uff0c\u9884\u4f30\u7684 candidate \u8282\u70b9\u5185\u5bb9\u4e0e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8282\u70b9\u5185\u5bb9\u662f\u540c\u8d28\u5316\u7684\uff0c\u90fd\u662f\u5546\u54c1\u3002<\/p>\n\n\n\n\u53ef\u4ee5\u901a\u8fc7\u4e09\u4e2a\u4e3b\u8981\u7ef4\u5ea6\u6765\u63cf\u8ff0\uff1a<\/p>\n\n\n\n\u663e\u5f0f\u5185\u5bb9\uff1aimag , text , reviews \u7b49\u5185\u5bb9\u4fe1\u606f<\/li>\u8d26\u6237\u4f53\u7cfb\u63cf\u8ff0\uff1aitem , shop , cate \u7b49 id \u4fe1\u606f<\/li>\u6700\u7ec8\u53cd\u9988\uff1abuy , fav , cat \u7b49\u884c\u4e3a\u4fe1\u606f<\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n—<\/p>\n\n\n\n02<\/strong><\/p>\n\n\n\n\u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/strong><\/p>\n\n\n\n\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
—<\/p>\n\n\n\n
01 <\/strong><\/p>\n\n\n\n\u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027<\/strong><\/p>\n\n\n\n\u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u963f\u91cc\u7684\u5c55\u793a\u5e7f\u544a\u6309\u5c55\u793a\u5143\u7d20\u4e3b\u8981\u5206\u4e3a Banner \u5e7f\u544a\u548c\u5355\u54c1\u5e7f\u544a\u4e24\u79cd\uff0c\u6240\u6709\u5e7f\u544a\u5185\u5bb9\u7531 id \u3001\u56fe\u3001\u6587\u4e09\u90e8\u5206\u7ec4\u6210\u3002\u56e0\u4e3a\u5c55\u793a\u5e7f\u544a\u9762\u5411\u7684\u662f\u7528\u6237\u7684\u975e\u641c\u7d22\u884c\u4e3a\uff0c\u7528\u6237\u4e0d\u4f1a\u5411\u5e73\u53f0\u8f93\u5165\u4e00\u4e2a\u660e\u786e\u7684\u610f\u56fe\uff0c\u9700\u8981\u6211\u4eec\u63a8\u6d4b\u7528\u6237\u7684\u610f\u5411\u3002\u5e7f\u544a\u7684\u4e2a\u6027\u5316\u9884\u4f30\u95ee\u9898\u4e3b\u8981\u662f\uff0c\u6839\u636e\u7528\u6237\u7684\u5386\u53f2\u6570\u636e\uff0c\u6765\u9884\u4f30\u5176\u5bf9\u4e8e\u67d0\u4e2a\u5e7f\u544a\u5546\u54c1\u70b9\u51fb\u3001\u6536\u85cf\u3001\u8d2d\u4e70\u7684\u53ef\u80fd\u6027\u3002\u4e0e facebook \u7b49\u793e\u4ea4\u5a92\u4f53\u7f51\u7ad9\u901a\u8fc7\u4e0a\u4f20\u7167\u7247\u3001\u70b9\u8d5e\u7b49\u884c\u4e3a\u6765\u63a8\u8350\u591a\u79cd\u5143\u7d20\u5e7f\u544a\u76f8\u6bd4\uff0c\u7535\u5546\u573a\u666f\u4e2d\u6709\u4e00\u4e2a\u663e\u8457\u7279\u70b9\uff0c\u9884\u4f30\u7684 candidate \u8282\u70b9\u5185\u5bb9\u4e0e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8282\u70b9\u5185\u5bb9\u662f\u540c\u8d28\u5316\u7684\uff0c\u90fd\u662f\u5546\u54c1\u3002<\/p>\n\n\n\n\u53ef\u4ee5\u901a\u8fc7\u4e09\u4e2a\u4e3b\u8981\u7ef4\u5ea6\u6765\u63cf\u8ff0\uff1a<\/p>\n\n\n\n\u663e\u5f0f\u5185\u5bb9\uff1aimag , text , reviews \u7b49\u5185\u5bb9\u4fe1\u606f<\/li>\u8d26\u6237\u4f53\u7cfb\u63cf\u8ff0\uff1aitem , shop , cate \u7b49 id \u4fe1\u606f<\/li>\u6700\u7ec8\u53cd\u9988\uff1abuy , fav , cat \u7b49\u884c\u4e3a\u4fe1\u606f<\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n—<\/p>\n\n\n\n02<\/strong><\/p>\n\n\n\n\u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/strong><\/p>\n\n\n\n\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027<\/strong><\/p>\n\n\n\n\u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u963f\u91cc\u7684\u5c55\u793a\u5e7f\u544a\u6309\u5c55\u793a\u5143\u7d20\u4e3b\u8981\u5206\u4e3a Banner \u5e7f\u544a\u548c\u5355\u54c1\u5e7f\u544a\u4e24\u79cd\uff0c\u6240\u6709\u5e7f\u544a\u5185\u5bb9\u7531 id \u3001\u56fe\u3001\u6587\u4e09\u90e8\u5206\u7ec4\u6210\u3002\u56e0\u4e3a\u5c55\u793a\u5e7f\u544a\u9762\u5411\u7684\u662f\u7528\u6237\u7684\u975e\u641c\u7d22\u884c\u4e3a\uff0c\u7528\u6237\u4e0d\u4f1a\u5411\u5e73\u53f0\u8f93\u5165\u4e00\u4e2a\u660e\u786e\u7684\u610f\u56fe\uff0c\u9700\u8981\u6211\u4eec\u63a8\u6d4b\u7528\u6237\u7684\u610f\u5411\u3002\u5e7f\u544a\u7684\u4e2a\u6027\u5316\u9884\u4f30\u95ee\u9898\u4e3b\u8981\u662f\uff0c\u6839\u636e\u7528\u6237\u7684\u5386\u53f2\u6570\u636e\uff0c\u6765\u9884\u4f30\u5176\u5bf9\u4e8e\u67d0\u4e2a\u5e7f\u544a\u5546\u54c1\u70b9\u51fb\u3001\u6536\u85cf\u3001\u8d2d\u4e70\u7684\u53ef\u80fd\u6027\u3002\u4e0e facebook \u7b49\u793e\u4ea4\u5a92\u4f53\u7f51\u7ad9\u901a\u8fc7\u4e0a\u4f20\u7167\u7247\u3001\u70b9\u8d5e\u7b49\u884c\u4e3a\u6765\u63a8\u8350\u591a\u79cd\u5143\u7d20\u5e7f\u544a\u76f8\u6bd4\uff0c\u7535\u5546\u573a\u666f\u4e2d\u6709\u4e00\u4e2a\u663e\u8457\u7279\u70b9\uff0c\u9884\u4f30\u7684 candidate \u8282\u70b9\u5185\u5bb9\u4e0e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8282\u70b9\u5185\u5bb9\u662f\u540c\u8d28\u5316\u7684\uff0c\u90fd\u662f\u5546\u54c1\u3002<\/p>\n\n\n\n\u53ef\u4ee5\u901a\u8fc7\u4e09\u4e2a\u4e3b\u8981\u7ef4\u5ea6\u6765\u63cf\u8ff0\uff1a<\/p>\n\n\n\n\u663e\u5f0f\u5185\u5bb9\uff1aimag , text , reviews \u7b49\u5185\u5bb9\u4fe1\u606f<\/li>\u8d26\u6237\u4f53\u7cfb\u63cf\u8ff0\uff1aitem , shop , cate \u7b49 id \u4fe1\u606f<\/li>\u6700\u7ec8\u53cd\u9988\uff1abuy , fav , cat \u7b49\u884c\u4e3a\u4fe1\u606f<\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n—<\/p>\n\n\n\n02<\/strong><\/p>\n\n\n\n\u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/strong><\/p>\n\n\n\n\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u963f\u91cc\u7684\u5c55\u793a\u5e7f\u544a\u6309\u5c55\u793a\u5143\u7d20\u4e3b\u8981\u5206\u4e3a Banner \u5e7f\u544a\u548c\u5355\u54c1\u5e7f\u544a\u4e24\u79cd\uff0c\u6240\u6709\u5e7f\u544a\u5185\u5bb9\u7531 id \u3001\u56fe\u3001\u6587\u4e09\u90e8\u5206\u7ec4\u6210\u3002\u56e0\u4e3a\u5c55\u793a\u5e7f\u544a\u9762\u5411\u7684\u662f\u7528\u6237\u7684\u975e\u641c\u7d22\u884c\u4e3a\uff0c\u7528\u6237\u4e0d\u4f1a\u5411\u5e73\u53f0\u8f93\u5165\u4e00\u4e2a\u660e\u786e\u7684\u610f\u56fe\uff0c\u9700\u8981\u6211\u4eec\u63a8\u6d4b\u7528\u6237\u7684\u610f\u5411\u3002\u5e7f\u544a\u7684\u4e2a\u6027\u5316\u9884\u4f30\u95ee\u9898\u4e3b\u8981\u662f\uff0c\u6839\u636e\u7528\u6237\u7684\u5386\u53f2\u6570\u636e\uff0c\u6765\u9884\u4f30\u5176\u5bf9\u4e8e\u67d0\u4e2a\u5e7f\u544a\u5546\u54c1\u70b9\u51fb\u3001\u6536\u85cf\u3001\u8d2d\u4e70\u7684\u53ef\u80fd\u6027\u3002\u4e0e facebook \u7b49\u793e\u4ea4\u5a92\u4f53\u7f51\u7ad9\u901a\u8fc7\u4e0a\u4f20\u7167\u7247\u3001\u70b9\u8d5e\u7b49\u884c\u4e3a\u6765\u63a8\u8350\u591a\u79cd\u5143\u7d20\u5e7f\u544a\u76f8\u6bd4\uff0c\u7535\u5546\u573a\u666f\u4e2d\u6709\u4e00\u4e2a\u663e\u8457\u7279\u70b9\uff0c\u9884\u4f30\u7684 candidate \u8282\u70b9\u5185\u5bb9\u4e0e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8282\u70b9\u5185\u5bb9\u662f\u540c\u8d28\u5316\u7684\uff0c\u90fd\u662f\u5546\u54c1\u3002<\/p>\n\n\n\n
\u53ef\u4ee5\u901a\u8fc7\u4e09\u4e2a\u4e3b\u8981\u7ef4\u5ea6\u6765\u63cf\u8ff0\uff1a<\/p>\n\n\n\n
02<\/strong><\/p>\n\n\n\n\u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/strong><\/p>\n\n\n\n\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84<\/strong><\/p>\n\n\n\n\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u968f\u7740\u5386\u53f2\u7684\u63a8\u6f14\uff0c\u4ece2012\u5e74\u8d77\uff0c\u963f\u91cc\u5988\u5988\u7684\u9884\u4f30\u6a21\u578b\u4e5f\u5728\u4e0d\u65ad\u5730\u8fed\u4ee3\u548c\u521b\u65b0\uff0c\u6f14\u8fdb\u8def\u7ebf\u5982\u56fe\u6240\u793a\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR 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\u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
1. MLR<\/strong><\/p>\n\n\n\n\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\nMLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u5927\u89c4\u6a21\u7279\u5f81\u548c\u903b\u8f91\u56de\u5f52\u6a21\u578b\u7684\u7ec4\u5408\u662f\u70b9\u51fb\u7387\u9884\u4f30\u6a21\u578b\u7684\u4f20\u7edf\u7ecf\u5178\u65b9\u6cd5\u3002\u901a\u8fc7\u5927\u89c4\u6a21\u7684 id \u548c\u7279\u5f81\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u5206\u8fa8\u7387\u7684\u6837\u672c\u63cf\u8ff0\u3002\u8fd9\u79cd\u65b9\u6cd5\u4e0b\uff0c\u6a21\u578b\u7ed3\u6784\u76f8\u5bf9\u56fa\u5b9a\uff0c\u4f18\u5316\u65b9\u6cd5\u4e0a\u8bb2\u4e5f\u66f4\u6ce8\u91cd\u7cfb\u7edf\u6548\u7387\u3002\u4ece\u6548\u679c\u4e0a\u770b\u5de5\u4f5c\u91cd\u5fc3\u4e3b\u8981\u5728\u5927\u91cf\u7684\u7279\u5f81\u5de5\u7a0b\uff0c\u901a\u8fc7\u4eba\u5de5\u7ecf\u9a8c\u5bf9\u7279\u5f81\u8fdb\u884c\u7ec4\u5408\u3001\u8fd0\u7b97\uff0c\u89e3\u51b3 LR \u65e0\u6cd5\u8868\u8fbe\u975e\u7ebf\u6027\u5173\u7cfb\u7684\u95ee\u9898\u3002\u4f46\u662f\u8fd9\u6837\u7684\u8fed\u4ee3\u6a21\u5f0f\u6574\u4f53\u53d7\u5230\u4eba\u5de5\u80fd\u529b\u5236\u7ea6\uff0c\u4e0d\u591f\u667a\u80fd\u3002<\/p>\n\n\n\n
MLR ( \u5206\u7247\u7ebf\u6027\u5b66\u4e60 ) \u7b97\u6cd5\u662f\u89e3\u51b3\u6b64\u7c7b\u95ee\u9898\u7684\u4e00\u4e2a\u975e\u7ebf\u6027\u7b97\u6cd5\uff0c\u5176\u4e3b\u8981\u601d\u60f3\u662f\u5c06\u5728\u4e00\u4e2a\u5e73\u9762\u7ebf\u6027\u4e0d\u53ef\u5206\u7684\u6570\u636e\uff0c\u5206\u4e3a\u591a\u7247\uff0c\u6295\u5f71\u5230\u4e0d\u540c\u7684\u9ad8\u7ef4\u5e73\u9762\uff0c\u5b9e\u73b0\u7ebf\u6027\u53ef\u5206\u3002\u540c\u7c7b\u7684\u89e3\u51b3\u8fd9\u7c7b\u95ee\u9898\u7684\u5e38\u7528\u65b9\u6cd5\u8fd8\u6709 GBDT+LR \u7684\u7ec4\u5408\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
2.\u7b2c\u4e00\u4ee3\u6df1\u5ea6 CTR \u6a21\u578b<\/strong><\/p>\n\n\n\n\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u968f\u7740\u786c\u4ef6\u7684\u53d1\u5c55\uff0c\u7b97\u529b\u3001\u6570\u636e\u91cf\u7684\u8fdb\u4e00\u6b65\u63d0\u5347\uff0c\u6df1\u5ea6\u5b66\u4e60\u5728\u8bf8\u591a\u9886\u57df\u5982\u56fe\u50cf\u3001NLP \u3001\u8bed\u97f3\u90fd\u53d6\u5f97\u4e86\u7a81\u7834\u6027\u7684\u8fdb\u5c55\u3002\u963f\u91cc\u5988\u5988\u5728\u7ecf\u5386\u4e86\u4ece2015\u5e74\u7684\u4e00\u7cfb\u5217\u63a2\u7d22\u540e\uff0c\u57282016\u5e74\u5c1d\u8bd5\u4e86\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7b97\u6cd5\uff0c\u7f51\u7edc\u7ed3\u6784\u76f8\u5bf9\u7b80\u5355\uff0c\u4e3b\u8981\u5c31\u662f embedding \u5c42+MLP\uff0c\u6548\u679c\u5374\u76f8\u5bf9 MLR \u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002\u5206\u6790\u539f\u56e0\u4e3b\u8981\u662f\u4f20\u7edf\u7b97\u6cd5\u56e0\u4e3a\u7b97\u529b\u548c\u6570\u636e\u95ee\u9898\uff0c\u6a21\u578b\u7684 capacity \u6709\u9650\uff0c\u975e\u5e38\u4f9d\u8d56\u4eba\u7684\u5148\u9a8c\u77e5\u8bc6\u5728\u6709\u9650\u7684 capacity \u4e0b\u8bbe\u8ba1\u9ad8\u6548\u7684\u6a21\u578b\u3002\u800c\u7b97\u529b\u548c\u6570\u636e\u5229\u7528\u91cf\u63d0\u5347\u540e\uff0c\u6a21\u578b\u7684 capacity \u901a\u8fc7\u6df1\u5ea6\u5b66\u4e60\u51fa\u73b0\u4e86\u91cf\u7ea7\u7684\u589e\u52a0\uff0c\u62df\u5408\u80fd\u529b\u5f97\u5230\u4e86\u663e\u8457\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u963f\u91cc\u5988\u5988\u8ba4\u4e3a\u548c\u4f20\u7edf\u7684\u7814\u53d1\u6a21\u578b\u76f8\u6bd4\uff0c\u6df1\u5ea6\u5b66\u4e60\u5177\u6709\u901a\u7528\u7684\u4f18\u5316\u5668\uff0c\u4f7f\u5f97\u6a21\u578b\u8bbe\u8ba1\u548c\u4f18\u5316\u95ee\u9898\u89e3\u8026\uff0c\u6a21\u578b\u8bbe\u8ba1\u7ec4\u4ef6\u5316\uff0c\u4ece\u800c\u80fd\u591f\u66f4\u5feb\u7684\u8bbe\u8ba1\u9a8c\u8bc1\u66f4\u52a0\u590d\u6742\u7684\u6a21\u578b\u3002<\/p>\n\n\n\n
\u4f46\u662f\uff0c\u590d\u6742\u5e76\u4e0d\u662f\u7ec8\u70b9\uff0c\u7b97\u529b\u548c\u6570\u636e\u90fd\u5b58\u5728\u4e0a\u9650\uff0c\u91c7\u7528\u6df1\u5ea6\u5b66\u4e60\u8981\u8d70\u5f97\u66f4\u8fdc\uff0c\u6a21\u578b\u7ed3\u6784\u548c\u6570\u636e\u5206\u5e03\u7684\u5339\u914d\u5c06\u662f\u7814\u7a76\u7684\u65b9\u5411\uff0c\u4f8b\u5982 CNN \u5bf9\u4e8e\u56fe\u50cf\u6570\u636e\uff0cRNNs \u5bf9\u4e8e\u8bed\u97f3\u548c\u6587\u672c\u7684\u6570\u636e\u90fd\u6709\u5f88\u597d\u7684\u9002\u5e94\u6027\u3002\u90a3\u4e48\u9002\u5408\u7535\u5546\u6570\u636e\u7684\u6a21\u578b\u7ed3\u6784\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e00\u95ee\u9898\uff0c\u6210\u4e3a\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc\u8bde\u751f\u7684\u6e90\u5934\u3002<\/p>\n\n\n\n
3.\u6df1\u5ea6\u5174\u8da3\u7f51\u7edc ( DIN )<\/strong><\/p>\n\n\n\n\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u7535\u5546\u7528\u6237\u7684\u5174\u8da3\u5b58\u5728\u591a\u6837\u6027\u7684\u7279\u6027\uff0c\u5373\u4e00\u4e2a\u6d88\u8d39\u8005\u4f1a\u540c\u65f6\u6709\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\uff0c\u5728\u559c\u6b22\u4e00\u4ef6\u5927\u8863\u7684\u540c\u65f6\uff0c\u4e5f\u53ef\u80fd\u559c\u6b22\u4e00\u4e2a\u676f\u5b50\uff0c\u53c8\u540c\u65f6\u662f\u7535\u5b50\u4ea7\u54c1\u7684\u7231\u597d\u8005\u3002\u5728\u7b2c\u4e00\u4ee3\u6df1\u5ea6\u5b66\u4e60\u7f51\u7edc\u4e2d\uff0c\u6211\u4eec\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a encode \u6210\u4e3a\u4e00\u4e2a\u56fa\u5b9a\u7684\u5411\u91cf\uff0c\u5b9e\u9645\u4e0a\uff0c\u76f4\u63a5\u901a\u8fc7\u4e00\u4e2a\u56fa\u5b9a\u5411\u91cf\u53bb\u8868\u793a\u8fd9\u79cd\u591a\u79cd\u591a\u6837\u7684\u5174\u8da3\u7231\u597d\u662f\u5341\u5206\u56f0\u96be\u7684\u3002\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u6269\u5927\u8fd9\u4e2a\u5411\u91cf\u7684\u7ef4\u5ea6\u6765\u63d0\u5347\u5b83\u7684\u8868\u8fbe\u80fd\u529b\uff0c\u4f46\u662f\u8fd9\u6837\u4f1a\u5e26\u6765\u8ba1\u7b97\u590d\u6742\u5ea6\u589e\u52a0\u548c\u8fc7\u62df\u5408\u7b49\u95ee\u9898\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u8fd9\u65f6\u6211\u4eec\u6ce8\u610f\u5230\uff0c\u7528\u6237\u4e00\u7cfb\u5217\u7684\u5386\u53f2\u884c\u4e3a\u548c\u4e00\u4e2a\u76ee\u6807\u5546\u54c1\u76f8\u5173\u7684\u901a\u5e38\u53ea\u6709\u5176\u4e2d\u7684\u51e0\u4e2a\u3002\u91c7\u53d6\u7c7b\u4f3c attention \u7684\u673a\u5236 ( Activation Unit ) \uff0c\u9009\u53d6\u548c\u67d0\u4e00\u5546\u54c1\u76f8\u5173\u7684\u7528\u6237\u5386\u53f2\u884c\u4e3a\uff0c\u5c31\u53ef\u4ee5\u52a8\u6001\u7684\u4f7f\u7528\u4e00\u4e2a\u5b9a\u957f\u7684\u5411\u91cf\u6765\u8868\u5f81\u7528\u6237\u591a\u6837\u7684\u5174\u8da3\uff0c\u8fd9\u662f DIN \u6a21\u578b\u7684\u6838\u5fc3\u5185\u5bb9\u3002\u800c\u524d\u6587\u63d0\u5230\u7684\u7528\u6237\u884c\u4e3a\u548c\u5546\u54c1\u7684\u540c\u8d28\u5316\uff0c\u4f7f\u5f97\u8fd9\u79cd\u6a21\u578b\u7684\u6548\u679c\u66f4\u597d\u3002<\/p>\n\n\n\n
\u5177\u4f53\u7684\u7f51\u7edc\u7ed3\u6784\u5982\u4e0b\u56fe\uff0c\u5176\u4e2d Activation Unit \u8bbe\u8ba1\u5f97\u6bd4\u8f83\u7b80\u5355\uff0c\u4e3b\u8981\u662f\u7531\u4e8e\u5de5\u4e1a\u754c\u65f6\u5ef6\u7b49\u8981\u6c42\u7684\u9650\u5236\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\nDIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
DIN \u6a21\u578b\u4f7f\u5f97\u963f\u91cc\u5988\u5988\u5e7f\u544a\u7684 CTR ( \u70b9\u51fb\u7387 ) \u4e0a\u5347\u4e8610%\uff0cCVR ( \u8f6c\u5316\u7387 ) \u63d0\u5347\u4e863.3%\uff0cGPM ( \u5343\u6b21\u5c55\u73b0\u7528\u6237\u6210\u4ea4\u91d1\u989d ) \u63d0\u9ad8\u4e8612.6%\u3002<\/p>\n\n\n\n
4.CrossMedia \u7f51\u7edc<\/strong><\/p>\n\n\n\n\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u5728\u7f51\u7edc\u7ed3\u6784\u8c03\u6574\u544a\u4e00\u6bb5\u843d\u540e\uff0c\u963f\u91cc\u5988\u5988\u81f4\u529b\u4e8e\u5c06\u56fe\u6587\u6570\u636e\u4f5c\u4e3a\u7279\u5f81\u589e\u52a0\u5230\u6a21\u578b\u4e2d\u53bb\u3002\u4e3b\u8981\u539f\u56e0\u662f\uff0c\u56fe\u6587\u662f\u7528\u6237\u76f4\u63a5\u63a5\u6536\u7684\u4fe1\u53f7\u3002\u5e76\u4e14\u56fe\u6587\u4fe1\u606f\u548c ID \u7c7b\u7279\u5f81\u4e0d\u540c\uff0cID \u7c7b\u7279\u5f81\u7684\u6240\u6709\u4fe1\u606f\u90fd\u6e90\u4e8e\u6837\u672c\u91cc\u548c label \u5171\u73b0\u4fe1\u606f\u7684\u53cd\u9988\uff0c\u800c\u56fe\u6587\u672c\u8eab\u5177\u6709\u7269\u7406\u542b\u4e49\uff0c\u6240\u4ee5\u5176\u5177\u6709\u66f4\u597d\u7684\u6cdb\u5316\u6027\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\u7684\u6311\u6218\u4e3b\u8981\u5728\u4e8e\u56fe\u7247\u7684\u6570\u636e\u8fc7\u5927\u3002\u4e00\u4e2a\u7528\u6237\u5982\u679c\u6709\u4e00\u5343\u591a\u4e2a\u5386\u53f2\u884c\u4e3a\uff0c\u548c\u5546\u54c1\u7ec4\u5408\u540e\u6709100\u4ebf\u6837\u672c\uff0c\u6d89\u53ca\u56fe\u7247\u6570\u636e\u4f1a\u8fbe\u5230\u4e0a\u767eT\uff0c\u5bf9\u4e8e\u5b58\u50a8\u548c I\/O \u90fd\u4f1a\u9020\u6210\u5f88\u5927\u7684\u538b\u529b\u3002<\/p>\n\n\n\n
\u6700\u7ec8\u7684\u89e3\u51b3\u65b9\u6848\u662f\uff0c\u5c06\u56fe\u7247\u6570\u636e\u5b58\u50a8\u5728\u8fdc\u7aef server\uff0c\u5e76\u5728 server \u4e0a\u91c7\u7528\u795e\u7ecf\u7f51\u7edc\u63d0\u53d6\u56fe\u7247\u4e3a\u4e00\u4e2a\u4f4e\u7ef4\u7684\u5411\u91cf\uff0c\u5728\u6837\u672c\u4e2d\u5c06\u56fe\u7247\u5b58\u50a8\u4e3a\u4e00\u4e2a id\uff0c\u8ba1\u7b97\u65f6\u901a\u8fc7\u83b7\u53d6\u538b\u7f29\u540e\u7684\u56fe\u7247\u5411\u91cf\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6548\u7387\u4e4b\u95f4\u7684\u4e00\u4e2a tradeoff \u3002<\/p>\n\n\n\n
5.Deep Interest Evolution<\/strong><\/p>\n\n\n\n\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u5728 DIN \u7814\u7a76\u7684\u65f6\u5019\uff0c\u963f\u91cc\u5988\u5988\u53d1\u73b0 RNNs \u7684\u65f6\u5e8f\u7f51\u7edc\uff0c\u4e0d\u80fd\u5728\u7535\u5546\u9884\u4f30\u573a\u666f\u4e2d\u5f97\u5230\u826f\u597d\u7684\u8868\u73b0\u3002\u539f\u56e0\u662f\u7531\u4e8e\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u53ef\u4ee5\u88ab\u770b\u505a\u662f\u5f88\u591a\u4e2a\u5174\u8da3\u7684\u5f88\u591a\u91c7\u6837\u70b9\u6df7\u5408\u5728\u4e00\u8d77\u7684\u7efc\u5408\u5e8f\u5217\uff0c\u5176\u4e2d\u5b58\u5728\u7740\u5f88\u591a\u968f\u673a\u8df3\u8f6c\u3002\u4f8b\u5982\uff0c\u5f62\u5f0f\u5316\u67d0\u4e2a\u7528\u6237\u7684\u4e00\u6bb5\u5386\u53f2\u884c\u4e3a\u5e8f\u5217\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u5176\u4e2d\uff0cA,B\u2208I <\/em>\u4ee3\u8868\u5174\u8da3\u7a7a\u95f4\u5185\u7684\u4e24\u79cd\u4e0d\u540c\u5174\u8da3\u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n\u5174\u8da3\u63d0\u53d6\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u540c\u65f6\u73b0\u6709\u7684\u6a21\u578b\u76f4\u63a5\u5c06\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u7684 embedding \u5f53\u505a\u5174\u8da3\u7f3a\u4e4f\u62bd\u8c61\u3001\u6982\u62ec\u80fd\u529b\u3002\u5176\u5b9e\uff0c\u884c\u4e3a\u53ea\u662f\u62bd\u8c61\u5174\u8da3\u7684\u5177\u4f53\u4f53\u73b0\uff0c\u7528\u6237\u7684\u6bcf\u4e00\u6b21\u884c\u4e3a\u7684\u7ed3\u679c\u53ea\u662f\u53bb\u5174\u8da3\u4e0b\u7684\u4e00\u79cd\u9009\u62e9\uff0c\u6bcf\u4e00\u6b21\u70b9\u51fb\u7684\u5546\u54c1\u53ef\u80fd\u53ea\u662f\u90e8\u5206\u6ee1\u8db3\u4e86\u7528\u6237\u7684\u5174\u8da3\uff0c\u5e76\u4e0d\u662f\u8fd9\u4e2a\u5546\u54c1\u7684\u6240\u6709\u5c5e\u6027\u90fd\u4ee3\u8868\u4e86\u7528\u6237\u7684\u5174\u8da3\u3002\u800c\u4e14\u591a\u79cd\u5174\u8da3\u5b58\u5728\u4e0d\u540c\u7684\u6f14\u5316\u8def\u5f84\u3002\u963f\u91cc\u5988\u5988\u901a\u8fc7\u5174\u8da3\u63d0\u53d6\u5c42\u548c\u5174\u8da3\u6f14\u5316\u5c42\u5bf9\u6a21\u578b\u8fdb\u884c\u4e86\u4f18\u5316\u3002<\/p>\n\n\n\n
\u8be5\u5c42\u7684\u6784\u60f3\uff0c\u76ee\u7684\u662f\u6316\u6398\u51fa\u884c\u4e3a\u80cc\u540e\u7528\u6237\u62bd\u8c61\u5174\u8da3\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n
\u901a\u8fc7 Embedding \u7684\u5b66\u4e60\u5f97\u5230\u7528\u6237\u884c\u4e3a\u66f4\u591a\u8bed\u4e49\u4fe1\u606f\u540e\uff0c\u4f7f\u7528 GRU \u9690\u5c42\u72b6\u6001\u8868\u8fbe\u62bd\u8c61\u5174\u8da3\uff1b\u4f7f\u7528\u6709\u76d1\u7763\u7684\u70b9\u51fb\u5e8f\u5217 pattern \u5b9e\u73b0\u8f85\u52a9\u635f\u5931 ( auxiliary loss ) \uff0c\u800c\u975e ctr<\/a><\/span> \u6700\u540e\u70b9\u51fb\u4fe1\u53f7\u2014\u2014\u901a\u8fc7 t \u65f6\u523b\u7528\u6237\u5174\u8da3\u7684\u8868\u8fbe h(t) \u548c t+1 \u65f6\u523b\u7528\u6237\u7684\u70b9\u51fb\u52a8\u4f5c e(t+1) \u548c\u975e\u70b9\u51fb\u8d1f\u6837\u672c e(t+1)\u2019\u7684\u52a8\u4f5c\u5b9e\u73b0\u4e00\u4e2a\u6709\u76d1\u7763\u7684 loss\uff0c\u4f7f\u5f97 h(t) \u7684\u9690\u5c42\u4e0d\u4ec5\u80fd\u591f\u8868\u8fbe\u5bf9\u6700\u7ec8 output \u7684\u5f71\u54cd\uff0c\u4e5f\u80fd\u9884\u6d4b\u7528\u6237\u4e0b\u4e00\u4e2a\u884c\u4e3a\u52a8\u4f5c\uff0c\u80fd\u66f4\u597d\u7684\u8868\u8fbe\u7528\u6237\u5174\u8da3\uff0c\u540c\u65f6\u6709\u6548\u89e3\u51b3\u957f\u5e8f\u5217\u68af\u5ea6\u4f20\u64ad\u95ee\u9898\u3002<\/p>\n\n\n\n\u5174\u8da3\u6f14\u5316\u5c42<\/strong><\/li><\/ul>\n\n\n\n<\/figure>\n\n\n\n\u5174\u8da3\u4e0d\u5149\u662f\u884c\u4e3a\u7684\u62bd\u8c61\uff0c\u5177\u4f53\u5230\u67d0\u4e2a\u5174\u8da3\uff0c\u8fd8\u4f1a\u968f\u7740\u65f6\u95f4\u9010\u6e10\u6f14\u5316\u3002\u5174\u8da3\u6f14\u5316\u5bf9\u884c\u4e3a\u7684\u5f71\u54cd\u662f\u7528\u6237\u53ef\u80fd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5bf9\u5404\u79cd\u4e66\u7c4d\u611f\u5174\u8da3\uff0c\u800c\u5728\u53e6\u4e00\u6bb5\u65f6\u95f4\u5185\u9700\u8981\u8863\u670d\u3002\u867d\u7136\u5174\u8da3\u53ef\u80fd\u76f8\u4e92\u5f71\u54cd\uff0c\u4f46\u6bcf\u4e2a\u5174\u8da3\u90fd\u6709\u81ea\u5df1\u7684\u53d1\u5c55\u8fc7\u7a0b\uff0c\u4f8b\u5982\u4e66\u7c4d\u548c\u8863\u670d\u7684\u53d1\u5c55\u8fc7\u7a0b\u51e0\u4e4e\u662f\u5404\u81ea\u72ec\u7acb\u7684\u3002\u6211\u4eec\u53ea\u5173\u5fc3\u4e0e\u76ee\u6807\u4ea7\u54c1\u76f8\u5173\u7684\u5174\u8da3\u6f14\u8fdb\u8fc7\u7a0b\u5373\u53ef\u3002<\/p>\n\n\n\n\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n\u6a21\u578b\u6548\u679c<\/li><\/ul>\n\n\n\n\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\u5728\u5174\u8da3\u63d0\u53d6\u5c42\u4e0a\uff0c\u963f\u91cc\u5988\u5988\u589e\u52a0\u4e86 Attention Unit GRU\uff0c\u4e0e\u4f20\u7edf GRU \u4e0d\u540c\u7684\u5730\u65b9\u5728\u4e8e\u5728 update \u95e8\u548c reset \u95e8\u4e0a\u4e58\u4e0a\u4e86\u4e00\u4e2a attention score \u3002\u9996\u5148\uff0c\u901a\u8fc7\u7528\u6237\u7684\u5386\u53f2\u884c\u4e3a\u8ba1\u7b97\u51fa\u4e00\u4e2a attention \u503c\uff0c\u7531\u6b64\u4f53\u73b0\u548c\u672a\u6765\u9884\u4f30\u76ee\u6807\u7684\u4e00\u4e2a\u76f8\u5173\u6027\u6743\u91cd\uff0c\u901a\u8fc7\u76f8\u4e58\uff0c\u4f7f\u5f97\u548c\u76ee\u6807\u4e0d\u76f8\u5173\u7684\u884c\u4e3a\uff0c\u4e0d\u4f1a\u5bf9 GRU \u7ed3\u679c\u4ea7\u751f\u5f71\u54cd\uff0c\u76f8\u5173\u884c\u4e3a\u624d\u4f1a\u4f7f GRU \u7ed3\u679c\u53d1\u751f\u8fc1\u79fb\u3002<\/p>\n\n\n\n
\u7531\u6b64\uff0c\u4ece\u7e41\u6742\u7684\u7efc\u5408\u5e8f\u5217\u4e2d\u62bd\u53d6\u51fa\u76f8\u5173\u5174\u8da3\uff0c\u4e0e\u5e7f\u544a\u8d8a\u76f8\u5173\u7684\u884c\u4e3a\u66f4\u65b0\u9690\u72b6\u6001\u5411\u91cf\u8d8a\u591a\uff0c\u7cbe\u786e\u6355\u6349\u5f53\u524d\u5e7f\u544a\u76f8\u5173\u5174\u8da3\u3002<\/p>\n\n\n\n
\u516c\u5f00\u6570\u636e\u96c6\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u7ebf\u4e0b\u6570\u636e\u9a8c\u8bc1\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u7ebf\u4e0a A\/B test \u6d4b\u8bd5\u6548\u679c\uff1a<\/p>\n\n\n\n<\/figure>\n\n\n\n6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
6.Rocket Launching<\/strong><\/p>\n\n\n\n\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u968f\u7740\u6a21\u578b\u590d\u6742\u5ea6\u7684\u4e0a\u5347\uff0c\u5728\u7ebf\u9884\u6d4b\u7684\u65f6\u5ef6\u548c tps \u5c31\u8d8a\u6765\u8d8a\u96be\u4ee5\u6ee1\u8db3\u3002\u5bf9\u4e8e\u79bb\u7ebf\u7684\u6a21\u578b\uff0c\u4e3a\u4e86\u8ffd\u6c42\u6a21\u578b\u8868\u73b0\uff0c\u53ef\u4ee5\u8db3\u591f\u590d\u6742\uff1b\u4f46\u5bf9\u4e8e\u5728\u7ebf\u9884\u6d4b\u6a21\u578b\uff0c\u9700\u8981\u63a7\u5236\u6a21\u578b\u590d\u6742\u5ea6\uff0c\u5b9e\u73b0\u6548\u679c\u548c\u6027\u80fd\u7684\u5e73\u8861\u3002<\/p>\n\n\n\n
\u4e3a\u6b64\uff0c\u963f\u91cc\u5988\u5988\u63d0\u51fa\u4e86\u4e00\u4e2a\u7c7b\u4f3c\u7684\u6a21\u578b\u84b8\u998f\u7684 teacher-student \u65b9\u6848\uff0c\u538b\u7f29\u6a21\u578b\u7684\u8ba1\u7b97\u590d\u6742\u5ea6\u3002\u5728\u79bb\u7ebf\u7684\u65f6\u5019\u8bad\u7ec3\u4e00\u4e2a\u590d\u6742\u7684 teacher \u6a21\u578b\uff0c\u540c\u65f6\u8bad\u7ec3\u4e00\u4e2a\u5f88\u7b80\u5355\u7684 student \u6a21\u578b\uff0c\u901a\u8fc7 teacher \u5bf9\u76ee\u6807\u7684 soft \u9884\u6d4b\u7ed3\u679c\u6765\u76d1\u7763 student\uff0c\u540c\u65f6\u4e5f\u7528\u771f\u5b9e\u7684 label \u6765\u76d1\u7763 student \u3002<\/p>\n\n\n\n<\/figure>\n\n\n\n\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n\u534f\u540c\u8bad\u7ec3\uff0cteacher \u548c student \u4e00\u8d77\u8fdb\u884c\u8bad\u7ec3\u3002\u901a\u8fc7\u7ec6\u5230 batch \u7684\u6570\u636e\uff0c\u4f7f student \u5b66\u4e60\u7684\u4e0d\u518d\u662f\u4e00\u4e2a\u6700\u4f18\u7684 teacher \u89e3\uff0c\u800c\u662f teacher \u6a21\u578b\u7684\u5b66\u4e60\u8f68\u8ff9\uff1b<\/li>\u53c2\u6570\u5171\u4eab\uff0c\u6a21\u578b\u4e00\u822c\u5206\u4e3a\u8868\u8fbe\u5c42\u548c\u51b3\u7b56\u5c42\uff0cstudent \u901a\u8fc7\u53c2\u6570\u5171\u4eab\u80fd\u591f\u83b7\u53d6 teacher \u8868\u8fbe\u5c42\u8bad\u7ec3\u7684\u6210\u679c\uff1b<\/li>\u68af\u5ea6 block\uff0c\u901a\u8fc7\u7279\u5b9a\u635f\u5931\u9879\uff0c\u9632\u6b62 teacher \u5411 student \u5b66\u4e60\u3002<\/li><\/ul>\n\n\n\n—<\/p>\n\n\n\n03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u4e0e\u4e00\u822c\u6a21\u578b\u84b8\u998f\u4e0d\u540c\u7684\u4e09\u4e2a\u70b9\u662f\uff1a<\/p>\n\n\n\n
03 <\/strong><\/p>\n\n\n\nWhere to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Where to Go<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\n\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u56de\u987e\u963f\u91cc\u5988\u5988\u6a21\u578b\u7684\u6f14\u5316\u8def\u5f84\uff0c\u4ece\u7ebf\u6027\u5230\u975e\u7ebf\u6027\uff0c\u518d\u5230\u6df1\u5ea6\u5b66\u4e60\u7684\u4e0d\u65ad\u6f14\u5316\uff0c\u6a21\u578b\u7684\u7ed3\u6784\u4e00\u76f4\u5728\u53d8\u5316\uff0c\u4f46\u662f Representation \u7684\u6280\u672f\u4e0a\u4e00\u76f4\u6ca1\u6709\u660e\u663e\u7684\u8fdb\u5c55\uff0c\u5c55\u671b\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u4e3b\u8981\u6709\u4e24\u70b9\uff1a<\/p>\n\n\n\n
1. Representation \u7684\u7814\u7a76\uff0c\u76ee\u524d\u4e00\u4e9b\u9884\u8bad\u7ec3\u548c\u7c7b\u4f3c NLP \u7684\u65b9\u6848\u5728\u6211\u4eec\u7684\u573a\u666f\u6ca1\u6709\u826f\u597d\u7684\u6548\u679c\u3002\u63a8\u6d4b\u53ef\u80fd\u662f\u56e0\u4e3a\u7535\u5546\u6570\u636e\u5546\u54c1\u4e4b\u95f4\u5e76\u6ca1\u6709\u5982 NLP \u4e00\u6837\u8bcd\u4e0e\u8bcd\u4e4b\u95f4\u4ece\u5c5e\uff0c\u53cc\u5173\uff0c\u540c\u4e49\u7b49\u5173\u7cfb\uff0c\u7136\u800c\u5546\u54c1\u4e4b\u95f4\u7684\u7ed3\u6784\u5173\u7cfb\u5df2\u7ecf\u88ab\u5929\u7136\u7684\u8d26\u6237\u4f53\u7cfb\uff0c\u5e97\u94fa\u3001\u7c7b\u76ee\u3001\u54c1\u724c\u7b49\u7279\u5f81\u5f88\u597d\u7684\u8868\u8fbe\u3002\u4f46\u662f\u6211\u4eec\u4f9d\u7136\u4f1a\u7ee7\u7eed\u63a8\u8fdb\uff0c\u540e\u9762\u4f1a\u5c1d\u8bd5 Disentangled Representation\uff0c\u5b66\u4e60\u7535\u5546\u9886\u57df\u7684\u62bd\u8c61\u8868\u8fbe\uff0c\u63d0\u53d6\u51fa\u6709\u6548\u7684 Concept\uff0c\u66f4\u597d\u7684\u89e3\u91ca\u6211\u4eec\u7684 representation \u6bcf\u4e00\u7ef4\u7684\u8bed\u4e49\u4fe1\u606f\u662f\u4ec0\u4e48\uff1b<\/p>\n\n\n\n
2. \u9ed1\u76d2\u7684\u6a21\u578b\u8ba9\u5e73\u53f0\u79bb\u7528\u6237\/\u5546\u5bb6\u7684\u8ddd\u79bb\u8d8a\u6765\u8d8a\u8fdc\uff0c\u5e73\u53f0\u81ea\u8eab\u4e5f\u4e0d\u80fd\u5b8c\u6574\u7684\u7406\u89e3\u6a21\u578b\u7684\u673a\u7406\u3002\u5e0c\u671b\u80fd\u591f\u6784\u5efa\u66f4\u767d\u76d2\u7684\u6a21\u578b\uff0c\u77e5\u6653\u5f71\u54cd\u7528\u6237\u51b3\u7b56\u7684 Concept\uff0c\u5e76\u4f9d\u6b64\u8054\u7cfb\u7528\u6237\u548c\u5546\u54c1\u3002\u4ea7\u54c1\u4e0a\u6211\u4eec\u53ef\u4ee5\u900f\u4f20\u51fa\u63a8\u8350\u7684\u7406\u7531\u548c\u7528\u6237\u505a\u66f4\u591a\u7684\u4ea4\u4e92\uff0c\u5546\u4e1a\u8425\u9500\u4e0a\u53ef\u4ee5\u7ed3\u5408\u5546\u5bb6\u81ea\u5df1\u7684\u5356\u70b9\u662f\u4ec0\u4e48\uff0c\u53ef\u4ee5\u8ba9\u5546\u5bb6\u66f4\u7cbe\u51c6\u7684\u5b9e\u73b0\u8425\u9500\u8bc9\u6c42\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"
\u672c\u6b21\u5206\u4eab\u5185\u5bb9\u63d0\u7eb2\uff1a \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u963f\u91cc\u5988\u5988\u6a21\u578b\u8fed\u4ee3\u8def\u5f84 Where to Go — 01 \u7535\u5546\u6570\u636e\u4e2a\u6027\u5316\u9884\u4f30\u7684\u7279\u6027 \u9996\u5148\u4ecb\u7ecd\u4e00\u4e9b\u57fa\u7840\u7684\u80cc\u666f\u77e5\u8bc6\uff0c\u2026<\/p>\n","protected":false},"author":2,"featured_media":65186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4771,4615],"special":[],"class_list":["post-65185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-datafun","tag-4615","entry"],"views":95737,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=65185"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/65185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/65186"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=65185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=65185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=65185"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=65185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}