{"id":68341,"date":"2022-05-12T18:51:49","date_gmt":"2022-05-12T10:51:49","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=68341"},"modified":"2022-08-12T10:50:17","modified_gmt":"2022-08-12T02:50:17","slug":"%e5%8d%83%e5%b7%9d%e6%80%8e%e4%b9%88%e6%8a%95%ef%bc%9f%e4%b8%80%e4%b8%aa%e6%9c%88roi%e4%bb%8e3%e5%81%9a%e5%88%b010%ef%bc%8cgmv%e6%8f%90%e5%8d%87200w%ef%bd%9c%e4%b8%89%e9%87%8c%e5%b1%af%e4%bf%a1","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/68341.html","title":{"rendered":"\u5343\u5ddd\u600e\u4e48\u6295\uff1f\u4e00\u4e2a\u6708ROI\u4ece3\u505a\u523010\uff0cGMV\u63d0\u5347200W+\uff5c\u4e09\u91cc\u5c6f\u4fe1\u606f\u6d41"},"content":{"rendered":"\n<p>\u6295\u5343\u5ddd\uff0c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/roi\" title=\"ROI\" target=\"_blank\">ROI<\/a><\/span>\u600e\u4e48\u63d0\u5347\uff1fGMV\u600e\u4e48\u63d0\u5347\uff1f\u8fd9\u90fd\u662f\u8d5a\u94b1\u7684\u79d8\u8bc0\uff0c\u4e00\u822c\u4eba\u4e0d\u4f1a\u613f\u610f\u544a\u8bc9\u4f60\u3002<\/p>\n\n\n\n<p>\u4e00\u4e2a\u6708\u7684\u65f6\u95f4\uff0c\u6211\u628aROI\u4ece3\u505a\u523010\uff0cGMV\u51498\u6708\u4efd\u5c31\u591a\u4e86200\u591a\u4e07\uff0c\u5148\u4e0a\u56fe\u2014\u2014<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1108\" height=\"523\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/image-89.png\" alt=\"\" class=\"wp-image-68342\"\/><\/figure>\n\n\n\n<p>\u4eca\u5929\u8fd9\u7bc7\u6587\u7ae0\uff0c\u6211\u4f1a\u8be6\u7ec6\u7684\u5206\u4eab\u4e0b\u6211\u628aROI\u4ece3\u505a\u52306\u3001\u505a\u52308\u3001\u505a\u523010\u7684\u5168\u8fc7\u7a0b\uff0c\u6240\u6709\u6848\u4f8b\u91cf\u7ea7\u5c11\u5219\u51e0\u4e07\u591a\u5219\u5341\u51e0\u4e07\uff0c\u4fdd\u8bc1\u90fd\u6709\u53c2\u8003\u4ef7\u503c\uff01\u5982\u679c\u4f60\u6536\u53d7\u5230\u542f\u53d1\u6216\u8005\u5b66\u5230\u4e1c\u897f\uff0c\u8bf7\u8bb0\u5f97\u70b9\u8d5e\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">01<br>\u6570\u636e\u80cc\u540e\u4ee3\u8868\u7684\u542b\u4e49<\/h2>\n\n\n\n<p>\u6211\u4e0b\u9762\u6240\u8bf4\u7684\u662f\u76f4\u6295\u76f4\u64ad\u95f4\uff0c\u4e0d\u662f\u6295\u89c6\u9891\uff0c\u6309\u6211\u7684\u7ecf\u9a8c\u6765\u8bf4\u76f4\u64ad\u95f4\u5728\u7ebf\u8d85\u8fc730\u4e2a\u4eba\u5c31\u53ef\u4ee5\u76f4\u6295\u4e86\uff0c\u8fd9\u65f6\u5019\u91cd\u70b9\u662f\u653e\u5728\u517b\u6237\u3001\u4f18\u5316\u4eba\u7fa4\u7ed3\u6784\u4e0a\u3002<\/p>\n\n\n\n<p>\u8d26\u6237\u6bcf\u4e2a\u6570\u636e\u4ee3\u8868\u4ec0\u4e48\u610f\u601d<\/p>\n\n\n\n<p>1\u3001\u66dd\u5149\uff1a\u66dd\u5149\u6b21\u6570\u548c\u80fd\u529b<\/p>\n\n\n\n<p>\u4eba\u4eec\u603b\u662f\u77e5\u9053\u66dd\u5149\u6b21\u6570\uff0c\u4f46\u662f\u5ffd\u7565\u66dd\u5149\u80fd\u529b\uff0c\u5982\u679c\u662f\u4e00\u4e2a\u65b0\u8d26\u6237\u6216\u8005\u65b0\u76f4\u64ad\u95f4\uff0c\u6211\u4eec\u5c31\u8981\u5728\u610f\u66dd\u5149\u80fd\u529b\u4e0e\u901f\u5ea6\u4e86\uff0c\u6bd4\u5982\u540c\u6837\u7684\u5b9a\u5411\u548c\u51fa\u4ef7\uff0c\u6709\u4e9b\u66dd\u5149\u5feb\u6709\u4e9b\u6162\uff0c\u90a3\u6211\u4eec\u6b63\u5e38\u60c5\u51b5\u4e0b\u8981\u5173\u95ed\u66dd\u5149\u6162\u7684\u8ba1\u5212\uff0c\u4e0d\u8981\u8ba9\u8fd9\u79cd\u8ba1\u5212\u53d8\u591a\uff0c\u6709\u4e9b\u8ba1\u5212\u62ff\u66dd\u5149\u80fd\u529b\u5929\u751f\u5c31\u5f31\uff08\u53c8\u5c11\u53c8\u6162\uff09\u4e00\u4e9b\uff0c\u8fd9\u4e9b\u8ba1\u5212\u5c31\u4e0d\u8be5\u6d3b\u7740\u3002<\/p>\n\n\n\n<p>2\u3001\u51fa\u4ef7\uff1a\u4ee3\u8868\u6211\u613f\u610f\u7528\u8fd9\u4e2a\u4ef7\u683c\u4e70\u4e00\u4e2a\u8ba2\u5355<\/p>\n\n\n\n<p>3\u3001\u5e73\u5747\u5343\u6b21\u5c55\u793a\u8d39\u7528\uff08\u5343\u5c55\uff09\uff1a\u4eba\u7fa4\u4ef7\u683c<\/p>\n\n\n\n<p>\u9996\u5148\u4e0d\u540c\u7684\u4eba\u7fa4\u4ef7\u683c\u5a92\u4f53\u5df2\u7ecf\u6807\u4ef7\u4e86\uff0c\u4e0d\u540c\u7684\u7c7b\u76ee\u4eba\u7fa4\u4ef7\u683c\u4f1a\u4e0d\u540c\uff0c\u5982\u679c\u6211\u7684\u8ba1\u5212\u548c\u8d26\u6237\u5df2\u7ecf\u8dd1\u7a33\u5b9a\u4e86\uff0c\u90a3\u4e48\u5343\u5c55\u4e5f\u662f\u7a33\u5b9a\u5728\u4e00\u4e2a\u533a\u95f4\u7684\uff0c\u5982\u679c\u8fd9\u65f6\u5019\u65b0\u5efa\u7684\u8ba1\u5212\u504f\u79bb\u539f\u5148\u7684\u5343\u5c55\u5f88\u591a\uff0c\u8fd9\u65f6\u5019\u5c31\u8bf4\u660e\u4eba\u7fa4\u662f\u4e0d\u7cbe\u51c6\u7684<\/p>\n\n\n\n<p>4\u3001\u70b9\u51fb\u7387\uff1a\u4eba\u7fa4\u7cbe\u51c6\u5ea6\u548c\u76f4\u64ad\u95f4\u5438\u5f15\u529b<\/p>\n\n\n\n<p>5\u3001\u8f6c\u5316\u7387\uff1a\u4ea7\u54c1\u4e0e\u4eba\u7fa4\u5339\u914d\u5ea6<\/p>\n\n\n\n<p>\u5339\u914d\u5ea6\u52062\u5757\uff0c\u7b2c\u4e00\u662f\u4ea7\u54c1\u9700\u6c42\u7684\u5339\u914d\u5ea6\uff0c\u7b2c\u4e8c\u662f\u4ef7\u683c\u5339\u914d\u5ea6\u3002\u9700\u6c42\u5339\u914d\u5ea6\u5b57\u9762\u610f\u601d\u5c31\u4e0d\u8bb2\u4e86\u3002\u4ef7\u683c\u5339\u914d\u5ea6\u8fd9\u5757\u8981\u91cd\u70b9\u8bb2\u4e00\u4e0b\uff0c\u7cfb\u7edf\u7b97\u6cd5\u91cc\u4f1a\u9884\u4f30\u7528\u6237\u7684\u6d88\u8d39\u91d1\u989d\uff0c\u5982\u679c\u8fd9\u65f6\u5019\u6211\u4eec\u64ad\u7684\u54c1\u4e0e\u4eba\u7fa4\u9884\u671f\u6d88\u8d39\u5dee\u5f88\u591a\u662f\u8f6c\u5316\u4e0d\u4e86\u7684\uff0c\u8ddf\u4ea7\u54c1\u672c\u8eab\u6ca1\u5173\u7cfb\uff0c\u8fd9\u4e5f\u662f\u6d4b\u54c1\u7684\u4e00\u4e2a\u8bef\u533a\uff0c\u6709\u65f6\u5019\u4e0d\u662f\u4ea7\u54c1\u7684\u95ee\u9898\uff0c\u662f\u4eba\u7fa4\u7684\u95ee\u9898\u3002<\/p>\n\n\n\n<p>6\u3001\u8f6c\u5316\u6210\u672c\uff1a\u5b9e\u9645\u4e70\u4e00\u4e2a\u8ba2\u5355\u7684\u6210\u672c<\/p>\n\n\n\n<p>\u5343\u5ddd\u8ddf\u4e4b\u524dAD\u65f6\u5019\u6709\u4e2a\u5f88\u5927\u7684\u533a\u522b\u5c31\u662f\u5b9e\u9645\u8f6c\u5316\u6210\u672c\u4e0e\u51fa\u4ef7\u76f8\u5dee20%\u4ee5\u4e0a\uff0c\u5343\u5ddd\u7167\u6837\u53ef\u4ee5\u8dd1\u3002<\/p>\n\n\n\n<p>7\u3001\u6210\u4ea4\u5ba2\u5355\u4ef7\uff1a\u5e73\u5747\u6210\u4ea4\u5ba2\u5355\u4ef7<\/p>\n\n\n\n<p>\u7531\u4e8e\u4e00\u573a\u76f4\u64ad\u4ea7\u54c1\u7684\u4ef7\u683c\u5e45\u5ea6\u5f88\u5927\uff0c\u5c0f\u52309.9\u7684\u79d2\u6740\u54c1\u5927\u5230199\/299\u7684\u6b63\u4ef7\u54c1\uff0c\u6240\u4ee5\u5ba2\u5355\u4ef7\u5c31\u6781\u4e3a\u91cd\u8981\uff0c\u7cfb\u7edf\u7684\u7b97\u6cd5\u662f\u6781\u4e3a\u654f\u6377\u800c\u53c8\u7b28\u91cd\u7684\u3002\u5982\u679c\u4e00\u6761\u8ba1\u5212\u524d\u97623\u4e2a\u8ba2\u5355\u90fd\u662f9.9\u7684\u90a3\u4e48\u8fd9\u6761\u8ba1\u5212\u540e\u9762\u5927\u6982\u7387\u4f1a\u63a2\u7d22\u5230\u8fd9\u79cd\u4f4e\u6d88\u8d39\u4eba\u7fa4\uff0cROI\u5c31\u5f88\u96be\u505a\u9ad8\u3002\u53cd\u4e4b\u5982\u679c\u524d3\u4e2a\u8ba2\u5355\u662f\u8f6c\u5316199\/299\u7684\u8ba2\u5355\uff0c\u90a3\u4e48\u540e\u9762\u5927\u6982\u7387\u5c31\u4f1a\u63a2\u7d22\u5230\u8fd9\u7c7b\u76f8\u5bf9\u9ad8\u6d88\u8d39\u7684\u4eba\u7fa4\u3002\u7cfb\u7edf\u5728\u628a\u4eba\u653e\u5230\u4f60\u76f4\u64ad\u95f4\u4e4b\u524d\u5df2\u7ecf\u7528\u7b97\u6cd5\u8ba1\u7b97\u8fc7\u8fd9\u4e2a\u7528\u6237\u63a5\u4e0b\u6765\u7684\u6d88\u8d39\u91d1\u989d\uff0c\u8fd9\u53e5\u8bdd\u80cc3\u904d\uff0c\u54ea\u4e9b\u662f\u9ad8\u6d88\u8d39\u54ea\u4e9b\u662f\u4f4e\u6d88\u8d39\u7cfb\u7edf\u7b97\u6cd5\u662f\u95e8\u6e05\u7684\u3002\u6240\u4ee5\u597d\u7684\u8ba1\u5212\u662f\u4e00\u5f00\u59cbROI\u5c31\u9ad8\u7684\uff0c\u4e0d\u8981\u60f3\u7740\u90a3\u4e9b\u4e00\u5f00\u59cb\u4f4eROI\u7684\u8ba1\u5212\u6162\u6162\u53d8\u9ad8\uff0c\u9664\u975e\u4f60\u7684\u76f4\u64ad\u95f4\u592a\u5f3a\u52bf\u4e86\uff0c\u95ed\u773c\u6295\u7684\u90a3\u79cd\uff0c\u4e0d\u7136\u4e56\u4e56\u9075\u4ece\u539f\u5219\u548c\u7b97\u6cd5\u89c4\u5f8b\uff0c\u8ddf\u7b97\u6cd5\u5bf9\u6297\uff0c\u4e00\u5934\u5305\u3002<\/p>\n\n\n\n<p>\u4e0d\u8981\u7528\u7ecf\u9a8c\u53bb\u7406\u89e3\u6570\u636e\uff0c\u7ad9\u5728\u7b97\u6cd5\u89d2\u5ea6\u53bb\u7406\u89e3\u6570\u636e\uff0c\u5f88\u591a\u4e8b\u60c5\u5c31\u987a\u4e86\uff0c\u6b63\u6240\u8c13\uff1a\u201c\u9006\u7b97\u6cd5\u8005\u7a77\u56f0\u6f66\u5012\uff0c\u987a\u7b97\u6cd5\u8005\u606d\u559c\u53d1\u8d22\u201d\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">02<br>\u5468\u671f\u6027\u6295\u653e\u7b56\u7565<\/h2>\n\n\n\n<p>\u6211\u628a\u8d26\u53f7\u6295\u653e\u5206\u4e3a3\u4e2a\u9636\u6bb5<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u2460\u8170\u90e8\u76f4\u64ad\u95f4\u6295\u653e<\/li><li>\u2461\u5934\u90e8\u76f4\u64ad\u95f4\u6295\u653e<\/li><li>\u2462Top\u76f4\u64ad\u95f4\u6295\u653e<\/li><\/ul>\n\n\n\n<p>\u8fd9\u65f6\u5019\u53ef\u4ee5\u7528\u957f\u671f\u7684\u6295\u653e\u7b56\u7565\u76f4\u63a5\u8ba9\u76f4\u64ad\u95f4\u5347\u7ea7\uff0c\u7b49\u4e00\u4e0b\uff0c\u4e3a\u4ec0\u4e48\u662f\u957f\u671f\uff0c\u53ef\u80fd\u6709\u4eba\u4f1a\u95ee\u4e86\uff01\u6211\u6307\u7684\u957f\u671f\u77ed\u52192\u5468\uff0c\u957f\u5219\u4e00\u4e2a\u6708\uff0c\u6548\u679c\u57fa\u672c\u80fd\u4f53\u73b0\u4e86\u3002\u5982\u679c\u975e\u6709\u4eba\u89813\u5929\u5185\u8fbe\u5230\u6548\u679c\uff0c\u6211\u53ea\u80fd\u8bf4\u4f60\u5927\u6982\u662f\u963f\u5c14\u5179\u6d77\u9ed8\u75c7\u665a\u671f\u4e86\uff0c\u60f3\u75af\u4e86\u3002<\/p>\n\n\n\n<p>\u5047\u5982\u6211\u4eec\u662f\u4e00\u4e2a\u8170\u90e8\u76f4\u64ad\u95f4\uff0c\u4e00\u4e2a\u6708\u4e24\u767e\u4e07GMV\uff0c\u76f8\u4fe1\u770b\u8fd9\u7bc7\u6587\u7ae0\u7684\u4eba\uff0c\u7edd\u5927\u90e8\u5206\u76f4\u64ad\u95f4\u90fd\u80fd\u505a\u5230\u8fd9\u4e2a\u7a0b\u5ea6\uff0c\u6295\u653e\u8d39\u752810%\uff0c20\u4e07\uff08\u5b9e\u9645\u8fc7\u7a0b\u5927\u6982\u53ea\u9700\u8981\u4e00\u534a\u5de6\u53f3\uff09\u3002<\/p>\n\n\n\n<p>\u5177\u4f53\u505a\u6cd5\u662f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7b2c\u4e00\u5148\u628a\u4e4b\u524d\u6240\u6709\u6570\u636e\u76f4\u64ad\u7684\u6295\u653e\u7684\u5168\u90e8\u90fd\u770b\u4e00\u904d\uff0c\u6709\u4e2a\u5927\u6982\u4e86\u89e3\u3002<\/li><li>\u7b2c\u4e8c\u65e5\u64ad\u4e0d\u65ad\u7684\u517b\u6237\u548c\u538b\u4f4e\u51fa\u4ef7\uff0c\u538b\u4f4e\u51fa\u4ef7\u7684\u540c\u65f6\u53c8\u8981\u4fdd\u8bc1\u6709\u91cf\u3002<\/li><li>\u7b2c\u4e09\u505a\u5c0f\u4fc3\u3001\u53cd\u5b63\u4e4b\u7c7b\u7684\u6d3b\u52a8\uff0c\u8ba9\u76f4\u64ad\u95f4\u64ad\u9ad8\u5ba2\u5355\u4ef7\uff0c\u8d26\u6237\u52a0\u4ef7\u653e\u91cf\u62c9\u9ad8ROI<\/li><\/ul>\n\n\n\n<p>\u770b\u77403\u6b65\u5f88\u7b80\u5355\u5bf9\u4e0d\u5bf9\uff0c\u5b9e\u9645\u64cd\u4f5c\u8fc7\u7a0b\u6700\u91cd\u8981\u7684\u662f\u7b2c\u4e8c\u6b65\u3002<\/p>\n\n\n\n<p>\u5206\u4e3a\u4e24\u70b9<\/p>\n\n\n\n<p>\u7b2c\u4e00\u70b9\u662f\u901a\u8fc7\u517b\u6237\u8c03\u6574\u8d26\u6237\u7684\u4eba\u7fa4\u6a21\u578b\uff0c\u517b\u6237\u7684\u65f6\u5019\u8981\u5927\u91cf\u5efa\u8ba1\u5212\uff0c\u5173\u8ba1\u5212\uff0c\u5173\u6389ROI\u4f4e\u7684\uff0c\u66dd\u5149\u6162\u7684\uff0c\u5ba2\u5355\u4ef7\u4f4e\u7684\u8ba1\u5212\uff0c\u901a\u8fc7\u5927\u91cf\u5173\u8ba1\u5212\u7ed9\u7cfb\u7edf\u7b97\u6cd5\u53cd\u9988\u6211\u4e0d\u8981\u8fd9\u90e8\u5206\u4eba\u7fa4\u3002\u9ad8ROI\u8ba1\u5212\u9884\u7b97\u8981\u5c0f\u5e45\u5ea6\u9ad8\u9891\u6b21\u53bb\u52a0\uff0c\u4e0d\u65ad\u7ed9\u7b97\u6cd5\u53cd\u9988\u6211\u8981\u8fd9\u90e8\u5206\u4eba\u7fa4\uff0c\u8fd9\u91cc\u6211\u4e00\u822c500\u5f00\u8ba1\u5212\uff0c\u6bcf\u6b21\u82b1\u523050%\u7684\u65f6\u5019\u518d\u52a0500\uff0c\u4e0d\u65ad\u64cd\u4f5c\u3002\u6301\u7eed1\u52302\u5468\uff0c\u8ba9\u9ad8\u5ba2\u5355\u4eba\u7fa4\u6a21\u578b\u79ef\u7d2f\u8d77\u6765\u3002\u4ed8\u8d39\u4eba\u7fa4\u6a21\u578b\u6743\u91cd&gt;\u514d\u8d39\u4eba\u7fa4\u6a21\u578b\uff0c\u8fd9\u65f6\u5019\u514d\u8d39\u4eba\u7fa4\u4e5f\u4f1a\u88ab\u63d0\u5347\u8d77\u6765\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e8c\u70b9\u538b\u4f4e\u51fa\u4ef7\u7684\u65f6\u5019\u8fd8\u8981\u4fdd\u8bc1\u6709\u91cf\uff0c\u5c31\u8003\u9a8c\u4f18\u5316\u5e08\u7684\u5fcd\u8010\u529b\u4e86\uff0c\u8fd9\u6b65\u7684\u91cd\u8981\u6027\u5360\u6574\u4e2a\u65b9\u6cd5\u76847\u6210\uff0c\u6211\u524d\u9762\u8bf4\u7684\u4e0d\u65ad\u5efa\u8ba1\u5212\u7684\u65f6\u5019\u5c31\u53ef\u4ee5\u4e0d\u65ad\u964d\u4f4e\u51fa\u4ef7\uff0c\u4e3a\u4e86\u964d10\u5757\u7684\u51fa\u4ef7\uff0c\u53ef\u80fd\u8981\u5efa500\u6761\u751a\u81f3\u66f4\u591a\u7684\u8ba1\u5212\uff0c\u8fd9\u4e2a\u8fc7\u7a0b\u9700\u8981\u7f13\u6162\u7684\u6765\uff0c\u4e2d\u95f4\u9664\u975e\u8001\u677f\u8ba9\u4f60\u5199\u79bb\u804c\u62a5\u544a\uff0c\u4e0d\u7136\u7edd\u4e0d\u52a0\u4ef7\uff0c\u4e0e\u6b64\u540c\u65f6\u8d26\u6237\u6bcf\u5929\u81f3\u5c11\u8fd8\u8981\u7ed9\u76f4\u64ad\u95f4\u5e26\u67655%\u7684\u6d41\u91cf\uff0c\u6d88\u8017\u4e2a\u51e0\u5343\u3001\u4e07\u628a\u5757\uff0c\u5f53\u7136\u4f60\u6709\u80fd\u529b\u6d88\u8017\u7684\u8d8a\u591a\u8d8a\u597d\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u6b65\u9aa4\u6210\u529f\u7684\u8bdd\u5e73\u65f6\u65e5\u64ad\u5e7f\u544aROI\u63d0\u5347\u4e2a1-3\u4e2a\u70b9\u662f\u6ca1\u95ee\u9898\uff0c\u53ef\u4ee5\u4ee5ROI\u63d0\u5347\u7684\u7a0b\u5ea6\u5224\u65ad\u517b\u62a4\u548c\u538b\u4ef7\u7684\u6210\u529f\u7a0b\u5ea6\u3002<\/p>\n\n\n\n<p>\u517b\u62a4\u548c\u538b\u4ef7\u7684\u8fc7\u7a0b\u5b8c\u6210\uff0c\u5c31\u5f00\u59cb\u7b2c\u4e09\u6b65<\/p>\n\n\n\n<p>\u5c0f\u4fc3\u6216\u8005\u53cd\u5b63\uff0c\u6216\u8005\u5176\u4ed6\u7c7b\u578b\u7684\u6d3b\u52a8\u76f8\u4fe1\u5927\u5bb6\u76f4\u64ad\u95f4\u90fd\u4f1a\u6709\uff0c\u6ca1\u6709\u7684\u8bdd\u201d\u627e\u8001\u677f\u7ed9\u8fd0\u8425\u653e3\u4e2a\u6708\u5047\uff0c\u60f3\u660e\u767d\u4e86\u518d\u505a\u76f4\u64ad\uff01\u6216\u8005\u8001\u677f\u81ea\u5df1\u653e3\u4e2a\u6708\u5047\uff01\u60f3\u660e\u767d\u4e86\u518d\u2026\u201d<\/p>\n\n\n\n<p>\u5f00\u64ad\u7684\u8ba1\u5212\u5168\u90e8\u7528\u4e4b\u524d\u4e00\u4e24\u5468\u4fa7\u597d\u7684\u5b9a\u5411\u76f4\u63a5\u7528\uff0c\u4e00\u70b9\u4e5f\u4e0d\u7528\u52a8\uff0c\u7136\u540e\u51fa\u4ef7\u76f4\u63a5\u63d0\u9ad850-80%<\/p>\n\n\n\n<p>\u7531\u4e8e\u4e4b\u524d\u9ad8\u5ba2\u5355\u4eba\u7fa4\u7684\u79ef\u7d2f\uff0c\u8fd9\u65f6\u5019\u51fa\u4ef7\u53c8\u4e0a\u53bb\u4e86\uff0c\u518d\u8fdb\u6765\u7684\u4eba\u7fa4\u662f\u53c8\u591a\u53c8\u597d\uff0cROI\u4e00\u6ce2\u9ad8\u8fc7\u4e00\u6ce2\u3002\u8bb0\u4f4f\u5b88\u597d\u5f00\u64ad\u8ba1\u5212\uff0c\u4e0d\u8981\u8f7b\u6613\u5173\u6389\uff0c\u5f00\u64ad\u8ba1\u5212\u662f\u672c\u547d\u8ba1\u5212\uff0c\u540e\u9762\u5728\u5efa\u7684\u8ba1\u5212\u5f88\u96be\u8d85\u8fc7\u5f00\u64ad\u8ba1\u5212\uff0c\u63a5\u4e0b\u6765\u4e0d\u7528\u591a\u5efa\u8ba1\u5212\uff0c\u6d41\u91cf\u4f1a\u88ab\u5206\u6d41\uff0c\u5168\u529b\u57f9\u517b\u5176\u4e2d\u4e00\u4e24\u6761\u9ad8ROI\u8ba1\u5212\u3002<\/p>\n\n\n\n<p>\u57fa\u672c\u4e0a\u8fd9\u4e00\u5957\u64cd\u4f5c\u4e0b\u6765\u5c31\u5b8c\u6210\u4e00\u4e2a\u5468\u5929\u4e86\uff0cROI\u6bd4\u4e4b\u524d\u63d0\u5347\u4e2a2-3\u500d\u662f\u5b8c\u5168\u6ca1\u95ee\u9898\uff0c\u7b2c\u4e8c\u7b2c\u4e09\u4e2a\u5468\u5929\u5c31\u5bb9\u6613\u591a\u4e86\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\u8fd9\u5957\u6253\u6cd5\u4e5f\u6709\u7455\u75b5\uff1a\u5c31\u662f\u4e2d\u95f4\u4f1a\u53d7\u76f4\u64ad\u95f4\u64ad\u54c1\u5e45\u5ea6\u5f71\u54cd\uff0c\u5982\u679c\u76f4\u64ad\u95f4\u8fde\u4ea7\u54c1\u90fd\u6ca1\u8fdb\u5165\u76f8\u5bf9\u7a33\u5b9a\u72b6\u6001\uff0c\u4f9b\u5e94\u94fe\u4e09\u5929\u4e24\u5934\u51fa\u5c94\u5b50\u662f\u5f88\u96be\u64cd\u4f5c\u3002<\/p>\n\n\n\n<p>\u64cd\u4f5c\u6210\u529f\u4e86\u597d\u5904\u4e5f\u5f88\u660e\u663e\uff0c\u6295\u653e\u62c9\u76f4\u64ad\u95f4\u4eba\u7fa4\u6a21\u578b\u6cd5\uff0c\u76f4\u63a5\u60ca\u6389\u8001\u677f\u4e0b\u5df4\u2014\u2014\u516c\u53f8\u4ec0\u4e48\u4e5f\u4e0d\u53d8\u7684\u60c5\u51b5\u4e0b\uff0c\u76f4\u64ad\u95f4\u76f4\u63a5\u6295\u653e\u591a\u51fa\u51e0\u5341\u4e07GMV\u3002\u8001\u677f\u76f4\u547c\u5185\u884c\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">03<br>\u5b9e\u6218\u6848\u5217\u8bb2\u89e3<\/h2>\n\n\n\n<p>\u56fe\u7247<\/p>\n\n\n\n<p>\u56fe\u7247<\/p>\n\n\n\n<p>\u8fd9\u662f\u5728\u6211\u63a5\u624b\u524dROI\u4e00\u76f4\u7ef4\u6301\u57283\u5de6\u53f3\uff0c\u6211\u4eec\u770b\u524d3\u6761\u6d88\u8017\u6700\u5927\u7684\u8ba1\u5212\uff0cROI\u5206\u522b\u662f1.96\u30012.14\u30014.62\uff0c\u6574\u4e2a\u8d26\u6237\u662f\u82b1\u4e869\u4e07\u591a\uff0c\u6700\u5927\u7684\u8ba1\u5212\u4e5f\u624d5000\u5143\uff0c\u4e5f\u5c31\u662f\u8bf4\u6d88\u8017\u975e\u5e38\u5206\u6563\uff0c\u6ca1\u6709\u4e3b\u8ba1\u5212\uff0c\u524d\u9762\u4e24\u6761\u8ba1\u5212ROI\u592a\u4f4e\uff0c\u5728\u6211\u7684\u8ba1\u5212\u91cc\u8fd9\u79cdROI\u7684\u8ba1\u5212\u662f\u4e0d\u914d\u82b1\u8fd9\u4e48\u591a\u94b1\uff0c\u66f4\u4e0d\u914d\u6d3b\u7740\uff0c\u6491\u6b7b\u82b1100\u5feb\u94b1\u3002<\/p>\n\n\n\n<p>\u81f3\u6211\u63a5\u624b\u540e\u5f00\u59cb\u7528\u957f\u671f\u7684\u7b56\u7565\u505a\u6295\u653e\uff0c\u5927\u534a\u4e2a\u6708ROI\u63d0\u5347\u52306\uff0c\u4e00\u4e2a\u6708\u63d0\u5347\u52308\uff0c\u518d\u4e4b\u540e\u662f\u523010\uff01<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5927\u534a\u4e2a\u6708ROI\u52306<\/li><li>\u4e00\u4e2a\u6708ROI\u52308<\/li><li>\u4e00\u4e2a\u6708\u4e4b\u540eROI\u523010\uff08\u7efc\u5408\u662f\u8d85\u8fc710\uff09<\/li><\/ul>\n\n\n\n<p>\u53ef\u4ee5\u770b\u5230\u6211\u7684\u524d2\u4e2a\u6848\u5217ROI6\u548c8\u76842\u573a\u6709\u4e00\u4e2a\u7279\u70b9\uff0c\u8ba1\u5212\u4e3b\u6b21\u660e\u663e\uff0c\u6d88\u8017\u6700\u9ad8\u76843\u6761\u8ba1\u4ef7\u5360\u6574\u4f53\u6d88\u8017\u76845\u6210\u4ee5\u4e0a\uff0c\u5927\u8ba1\u5212\u8dd1\u7684\u5f88\u987a\u3002\u8d26\u6237\u8ba1\u5212\u4e00\u5b9a\u662f\u5206\u4e3b\u6b21\u7684\uff0c\u6bd4\u5982\u6709\u4e00\u4e9b\u8ba1\u5212\u662f\u9501ROI\uff0c\u6709\u4e00\u4e9b\u8ba1\u5212\u662f\u62a2\u91cf\u62c9\u8d26\u6237\uff0c\u6709\u4e9b\u8ba1\u5212\u662f\u5019\u9009\u592a\u5b50\u7b49\u7b49\uff0c\u8dd1\u51fa\u6765\u7684\u4e3b\u8ba1\u5212\u4e00\u822c\u9664\u4e86\u52a0\u9884\u7b97\u4e4b\u5916\u4e0d\u600e\u4e48\u4f1a\u53bb\u8c03\u4ef7\uff0c\u8fd9\u5c31\u8003\u9a8c\u4f60\u51fa\u4ef7\u7684\u628a\u63e1\u80fd\u529b\u4e86\u3002\u5982\u679c\u5f53\u8d26\u6237\u5206\u65f6\u6d88\u8017\u4f4e\u7684\u65f6\u5019\uff0c\u6211\u4f1a\u5efa\u9ad8\u51fa\u4ef7\u7684\u8ba1\u5212\u62c9\u8d26\u6237\uff0c\u6709\u91cf\u4e86\u518d\u5173\u6389\uff0c\u5207\u52ff\u5728\u4e3b\u8ba1\u5212\u4e0a\u6765\u56de\u64cd\u4f5c\u5b9a\u5411\u548c\u51fa\u4ef7\u3002\u201c\u4e3b\u8ba1\u5212\u5c11\u64cd\u4f5c\uff0c\u5c31\u662f\u6700\u597d\u7684\u64cd\u4f5c\uff01\u201d<\/p>\n\n\n\n<p>\u7b2c\u4e8c\u6b21\u7684\u622a\u56fe\u6d88\u8017\u4e8613\u4e07\u591a\u8fd8\u67098.92\u7684\u5e7f\u544aROI\uff0c\u53ea\u8981\u6211\u613f\u610f\u5c31\u53ef\u4ee5\u8fbe\u523010\uff0c\u56e0\u4e3a\u5728\u76f4\u64ad\u7684\u6700\u540e2\u4e2a\u5c0f\u65f6\uff0c\u4e0d\u8ba1ROI\u6210\u672c\uff0c\u5feb\u901f\u653e\u91cf\u628a\u76f4\u64ad\u95f4\u62c9\u5230\u4e862\u5343\u591a\u4eba\u5728\u7ebf\u51b2GMV\u3002\u518d\u4e4b\u540e\u4fdd\u6301\u4e0b\u53482\u500d\u5de6\u53f3\u7684\u5728\u7ebf\u4eba\u6570\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"786\" height=\"530\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/image-90.png\" alt=\"\" class=\"wp-image-68343\"\/><\/figure>\n\n\n\n<p>\u8fd9\u65f6\u5019\u51b2\u5728\u7ebf\u7684\u8ba1\u5212\u5c31\u662f\u65b0\u8ba1\u5212\uff0c\u51b2\u5b8c\u4e00\u6ce2\u5728\u7ebf\u5c31\u5173\u6389\uff0c\u4e00\u822cROI\u4e5f\u4f1a\u4f4e\u4e8e\u6b63\u5e38\u503c\uff0c\u5f53\u7136\u5efa\u7684\u8ba1\u5212\u4e5f\u662f\u6210\u5355\u8ba1\u5212\uff0c\u4e0d\u662f\u89c2\u770b\u8ba1\u5212\uff0c\u6210\u5355\u8ba1\u5212\u548c\u89c2\u770b\u3001\u70b9\u51fb\u8ba1\u5212\u6240\u5728\u7684\u4eba\u7fa4\u6d41\u91cf\u6c60\u662f\u4e0d\u4e00\u6837\u7684\u3002\u63d2\u4e00\u53e5\u9898\u5916\u8bdd\uff1a\u5728\u7f51\u4e0a\u770b\u5230\u7684\u57f9\u8bad\u8bf4\u5efa\u8ba1\u5212\u51e0\u6761\u4e0b\u5355+\u51e0\u6761\u70b9\u51fb+\u51e0\u6761\u89c2\u770b\uff0c\u8fd9\u4e48\u8bf4\u7684\u4eba\u5c31\u662f\u5178\u578b\u7684\u6559\u79d1\u4e66\u5f0f\u201c\u9a97\u5b50\u201d\uff01\u4e0d\u4e0b\u5355\u7684\u6d41\u91cf\u90fd\u662f\u65e0\u6548\u6d41\u91cf\uff0c\u9664\u975e\u4f60\u662f\u660e\u661f\u8fbe\u4eba\u90a3\u79cd\u6295\u6cd5\uff0c\u5148\u6295\u4e2a\u51e0\u4e07\u4eba\u5728\u7ebf\uff0c\u201c\u628a\u4eba\u5ffd\u60a0\u7638\u4e86\uff0c\u518d\u5356\u62d0\u201c\uff01<\/p>\n\n\n\n<p>\u6700\u540e\u4e00\u573a10\u7684ROI\uff0c\u6d88\u8017\u624d1\u4e07\u591a\u5feb\u94b1\u3002\u7ecf\u8fc7\u79ef\u7d2f\u540e\uff0c\u6a21\u578b\u592a\u597d\u4e86\u5bfc\u81f4\u6bcf\u6761\u8ba1\u5212ROI\u90fd\u5f88\u9ad8\uff0c\u622a\u56fe\u7684\u524d6\u6761\u8ba1\u5212ROI\u90fd\u5f88\u597d\uff0c\u5176\u5b9e\u524d\u976212\u6761\u8ba1\u52129\u6761ROI\u8d85\u8fc710\uff0c\u90fd\u662f\u597d\u8ba1\u5212\uff0c\u6240\u4ee5\u6d88\u8017\u7684\u6bd4\u8f83\u5e73\u5747\uff0c\u51e1\u5c14\u8d5b\u4e00\u4e0b\uff01\u8fd9\u5c31\u662f\u4eba\u7fa4\u6a21\u578b\u5e26\u6765\u7684\u9b45\u529b\uff01<\/p>\n\n\n\n<p>\u901a\u8fc7\u6295\u653e\u76f4\u63a5\u628a\u51e0\u5341\u4eba\u5728\u7ebf\u7684\u76f4\u64ad\u95f4\u62c9\u52302\u5343\u591a\u4eba\uff0c\u4e00\u4e2a\u6708\u901a\u8fc7\u6295\u653e\u8ba9\u76f4\u64ad\u95f4\u591a\u4e00\u4e24\u767e\u4e07GMV\uff0c\u5f53\u7136\u4e5f\u4e0d\u662f\u8bf4\u5c31\u662f100%\u662f\u6295\u653e\u7684\u529f\u52b3\uff0c\u6216\u8005\u53ea\u901a\u8fc7\u6295\u653e\u5c31\u80fd\u5b8c\u6210\u7684\uff0c\u76f4\u64ad\u95f4\u662f\u4e00\u4e2a\u56e2\u961f\u4e00\u8d77\u914d\u5408\u7684\u5de5\u4f5c\uff0c\u4e0d\u662f\u4e00\u4e2a\u4eba\u7684show\uff0c\u4f46\u6295\u653e\u53ef\u4ee5\u505a\u4e00\u4e2a\u56e2\u961f\u7684\u6570\u636e\u5927\u8111\uff0c\u6709\u660e\u786e\u7684\u65b9\u5f0f\u548c\u65b9\u6cd5\u53ef\u4ee5\u63d0\u5347\u76f4\u64ad\u95f4\u3002<\/p>\n\n\n\n<p>\u6211\u6848\u5217\u6295\u653e\u7684\u7c7b\u76ee\u7b97\u662f\u4e2d\u5c0f\u4f53\u91cf\u7684\u7c7b\u76ee\u5c1a\u4e14\u90fd\u80fd\u505a\u523010\u7684\u5e7f\u544aROI\uff0c\u5982\u679c\u662f\u670d\u9970\u978b\u5e3d\u3001\u7f8e\u5986\u767e\u8d27\u8fd9\u79cd\u5927\u7c7b\u76ee\uff0c\u505a\u523020\u7684\u5e7f\u544aROI\u5b8c\u5168\u662f\u6ca1\u95ee\u9898\u7684\uff0c\u76f4\u63a5\u540a\u6253\u6574\u4e2a\u7c7b\u76ee\u3002<\/p>\n\n\n\n<p>\u670b\u53cb\u804a\u5929\u3001\u805a\u4f1a\u65f6\u5019\u5e38\u542c\u5230\uff0c\u6211\u76f4\u64ad\u95f4\u6574\u4f53\u6295\u4ea7ROI\u80fd\u505a\u523030\u300150\u751a\u81f3100\uff0c\u6211\u4e00\u95ee\u6295\u4e86\u591a\u5c11\u94b1\uff0c\u7b54\u66f0\u4e24\u5343\u3002\u539f\u7406\u662f\uff1a\u53ea\u8981\u6211\u6295\u7684\u5c11\uff0c\u6295\u4ea7\u5c31\u9ad8\uff0c\u672c\u6765\u5c31\u80fd\u64ad100\u4e07\u7684\u76f4\u64ad\u95f4\uff0c\u6211\u62952000\uff0c\u6574\u4f53ROI\u662f500\u5462\u3002\u6068\u4e0d\u5f97\u4e4c\u9e26\u54e5\u9644\u8eab \u6380\u684c\u5b50\uff0c\u8fd9\u79cd\u6295\u4ea7\u6570\u636e\u6709pi\u7684\u7528\u3002\u6574\u4f53ROI\u57fa\u672c\u4e0d\u80fd\u4f53\u73b0\u6295\u624b\u6c34\u5e73\uff0c\u5e7f\u544aROI\u624d\u80fd\u4f53\u73b0\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">04<br>\u6700\u540e<\/h2>\n\n\n\n<p>\u73b0\u5728\u5343\u5ddd\u7684\u6295\u653e\u64cd\u4f5c\u95e8\u69db\u964d\u4f4e\uff0c\u65b0\u624b\u4e5f\u5f88\u5bb9\u6613\u4e0a\u624b\uff0c\u800c\u968f\u5fc3\u63a8\u5c31\u662f\u4e00\u6b3e\u5bf9\u5c0f\u767d\u4f7f\u7528\u7684\u4ed8\u8d39\u5de5\u5177\uff0c\u6240\u4ee5\u5c31\u4ea7\u751f\u4e86\u4e00\u79cd\u7126\u8651\uff0c\u76f4\u64ad\u4f18\u5316\u5e08\u73b0\u5728\u5730\u4f4d\u5c31\u4e0d\u9ad8\uff0c\u672a\u6765\u53ef\u80fd\u4f1a\u88ab\u66ff\u4ee3\u6389\uff0c\u56e2\u961f\u91cc\u968f\u4fbf\u627e\u4e2a\u8fd0\u8425\u5c31\u628a\u8fd9\u6d3b\u7ed9\u968f\u5e26\u5e72\u4e86!<\/p>\n\n\n\n<p>\u5176\u5b9e\u6211\u662f\u5b8c\u5168\u4e0d\u540c\u610f\u8fd9\u79cd\u8bf4\u6cd5\uff0c\u6211\u7684\u89c2\u70b9\u662f\uff1a\u88ab\u66ff\u4ee3\u7684\u6c38\u8fdc\u662f\u4f4e\u6c34\u5e73\u7684\u6295\u624b\uff0c\u5373\u4f7f\u4e0d\u88ab\u66ff\u4ee3\u4e5f\u4f1a\u88ab\u6b63\u5e38\u6dd8\u6c70\uff0c\u4e0e\u5c97\u4f4d\u65e0\u5173\u3002\u53ea\u8981\u6295\u624b\u80fd\u53d1\u6325\u51fa\u8d85\u51fa\u5927\u76d8\u5e73\u5747\u6c34\u5e73\u54ea\u6015\u4e00\u70b9\u70b9\uff0c\u90a3\u4f60\u5927\u53ef\u653e\u5fc3\uff0c\u8001\u677f\u4e0d\u4f1a\u8ddf\u94b1\u8fc7\u4e0d\u53bb\uff0c\u5047\u8bbe\u518d\u8fdb\u4e00\u6b65\uff0c\u5982\u679c\u4f60\u80fd\u8d85\u51fa\u5927\u76d8\u5e73\u5747\u6570\u636e\u76842-3\u500d\u6c34\u5e73\uff0c\u90a3\u4f60\u5c31\u662f\u516c\u53f8\u7684\u201c\u8d22\u795e\u7237\u201d\uff01<\/p>\n\n\n\n<p>\u533a\u522b\u4e0e\u4f20\u7edf\u7684\u4f18\u5316\u5e08\uff0c\u5728\u5927\u90e8\u5206\u7684\u516c\u53f8\u76f4\u64ad\u4f18\u5316\u5e08\u663e\u5f97\u6ca1\u6709\u4e3b\u64ad\u3001\u8fd0\u8425\u6765\u7684\u91cd\u8981\uff0c\u6240\u4ee5\u8fd9\u7bc7\u6587\u7ae0\u662f\u4e00\u4e2a\u8d77\u70b9\uff0c\u662f\u76f4\u64ad\u4f18\u5316\u5e08\u7684\u65b0\u8d77\u70b9\uff0c\u6211\u4eec\u6709\u66f4\u597d\u7684\u6570\u636e\u6211\u4eec\u80fd\u76f4\u63a5\u5e2e\u516c\u53f8\u548c\u56e2\u961f\u4ea7\u751fGMV\uff0c\u4e0d\u662f\u90a3\u4e2a\u8fb9\u7f18\u7684\u5c0f\u900f\u660e\u3002<\/p>\n\n\n\n<p>\u800c\u5bf9\u4e8e\u5e7f\u544a\u5546\u5bb6\u6765\u8bf4\uff0c\u968f\u7740\u5e02\u573a\u7ade\u4e89\u7684\u52a0\u5267\uff0c\u4e2a\u6027\u5316\u548c\u5b9a\u5236\u5316\u7684\u8425\u9500\u4f1a\u662f\u5927\u52bf\u6240\u8d8b\uff0c\u5982\u4f55\u5e94\u7528\u6570\u636e\u9ad8\u9636\u73a9\u6cd5\uff0c\u5b9e\u73b0\u8425\u9500\u63d0\u8d28\u589e\u6548\uff0c\u5c06\u6210\u4e3a\u54c1\u724c\u548c\u5546\u5bb6\u9762\u5bf9\u7684\u4e00\u5927\u95ee\u9898\u3002<\/p>\n\n\n\n<p>\u800c\u5de8\u91cf\u4e91\u56fe\u63a8\u51fa\u7684\u5b9a\u5236\u5e94\u7528\u2014\u6570\u636e\u5de5\u5382\uff0c\u901a\u8fc7\u4e0e\u5de8\u91cf\u4e91\u56fe\u4eba\u7fa4\u3001\u5185\u5bb9\u3001\u8fbe\u4eba\u548c\u5546\u54c1\u56db\u5927\u6a21\u677f\u7684\u65e0\u7f1d\u5bf9\u63a5\u5e76\u843d\u5730\u5e94\u7528\uff0c\u6839\u636e\u201c\u6807\u7b7e\u5de5\u5382\u201d\u6a21\u5757\u9009\u51fa\u4f18\u8d28\u4eba\u7fa4\uff0c\u6709\u52a9\u4e8e\u6211\u4eec\u5728\u7ec6\u5206\u4eba\u7fa4\u6e17\u900f\u3001\u5782\u76f4\u8fbe\u4eba\u4f18\u9009\u3001\u7ec6\u5206\u7c7b\u76ee\u8d8b\u52bf\u6d1e\u5bdf\u548c\u5782\u7c7b\u5185\u5bb9\u4f18\u5316\u7b49\u5b9a\u5236\u5316\u573a\u666f\u4e0b\uff0c\u4ee5\u66f4\u7cbe\u51c6\u7684\u6570\u636e\u6316\u6398\u4eba\u7fa4\u548c\u6307\u5bfc\u5185\u5bb9\uff1b<\/p>\n\n\n\n<p>\u540c\u65f6\uff0c\u201c\u5efa\u6a21\u9884\u6d4b\u201d\u6a21\u5757\u5219\u901a\u8fc7\u5b9a\u5236\u5316\u6a21\u578b\u6784\u5efa\uff0c\u4e3a\u54c1\u724c\u76ee\u6807\u53d7\u4f17\u8d2d\u4e70\u8f6c\u5316\u63d0\u5347\u3001\u5173\u7cfb\u8d44\u4ea7\u5b9a\u5236\u5316\u8fd0\u8425\u7b49\u9700\u6c42\u63d0\u4f9b\u652f\u6301\uff0c\u53cd\u54fa\u5de8\u91cf\u5343\u5ddd\u6295\u653e\uff0c\u5b9e\u73b0\u54c1\u724c\u8425\u9500\u6548\u7387\u7684\u63d0\u5347\u548c\u54c1\u724c\u5fc3\u667a\u6e17\u900f\u7684\u7ed3\u5408\u3002<\/p>\n\n\n\n<p>\u5728\u6d88\u8d39\u8005\u8ba4\u77e5\u3001\u884c\u4e3a\u4e0d\u65ad\u6f14\u53d8\uff0c\u5185\u5bb9\u8425\u9500\u751f\u6001\u7a7a\u524d\u7e41\u8363\uff0c\u8425\u9500\u8d44\u6e90\u7684\u5206\u79bb\u4e0e\u788e\u7247\u5316\uff0c\u5174\u8da3\u7535\u5546\u6a21\u5f0f\u5d1b\u8d77\u7b49\u591a\u53d8\u7684\u8425\u9500\u73af\u5883\u4e2d\uff0c\u66f4\u9700\u8981\u4ee5\u6570\u636e\u6765\u9a71\u52a8\u79d1\u5b66\u51b3\u7b56\uff0c\u800c\u5de8\u91cf\u4e91\u56fe\u7684\u6570\u636e\u5de5\u5382\u5728\u6b64\u9700\u6c42\u4e0b\u5e94\u8fd0\u800c\u751f\uff0c\u4e3a<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%b9%bf%e5%91%8a%e6%8a%95%e6%94%be\" title=\"\u5e7f\u544a\u6295\u653e\" target=\"_blank\">\u5e7f\u544a\u6295\u653e<\/a><\/span>\u63d0\u6548\u52a9\u529b\uff0c\u8ba9\u66f4\u591a\u7684\u54c1\u724c\u548c\u5546\u5bb6\u53ef\u4ee5\u6839\u636e\u5177\u4f53\u7684\u9700\u6c42\uff0c\u73a9\u8f6c\u6570\u636e\uff0c\u5b9a\u5236\u589e\u957f\uff0c\u5b9e\u73b0\u7cbe\u51c6\u8425\u9500\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"751\" height=\"301\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/image-91.png\" alt=\"\" class=\"wp-image-68344\"\/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u6295\u5343\u5ddd\uff0cROI\u600e\u4e48\u63d0\u5347\uff1fGMV\u600e\u4e48\u63d0\u5347\uff1f\u8fd9\u90fd\u662f\u8d5a\u94b1\u7684\u79d8\u8bc0\uff0c\u4e00\u822c\u4eba\u4e0d\u4f1a\u613f\u610f\u544a\u8bc9\u4f60\u3002 \u4e00\u4e2a\u6708\u7684\u65f6\u95f4\uff0c\u6211\u628aROI\u4ece3\u505a\u523010\uff0cGMV\u51498\u6708\u4efd\u5c31\u591a\u4e86200\u591a\u4e07\uff0c\u5148\u4e0a\u56fe\u2014\u2014 \u4eca\u5929\u8fd9\u7bc7\u6587\u7ae0\uff0c\u6211\u2026<\/p>\n","protected":false},"author":2150,"featured_media":72075,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2036],"tags":[4425,4511,2351],"special":[],"class_list":["post-68341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan","tag-roi","tag-4511","tag-2351","entry"],"views":134341,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/68341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2150"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=68341"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/68341\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/72075"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=68341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=68341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=68341"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=68341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}